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~isPartOf:"Schmalenbach business review : sbr"
~person:"Harrigan, Paul"
~person:"Wangenheim, Florian von"
~subject:"Beziehungsmarketing"
~type_genre:"Article in journal"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Differential Customer Treatment
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Harrigan, Paul
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Schmalenbach business review : sbr
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How relationship norms affect consumers' stance on differential customer treatment
Hommelhoff, Sabine
;
Wangenheim, Florian von
- In:
Schmalenbach business review : sbr
67
(
2015
)
2
,
pp. 196-225
Persistent link: https://www.econbiz.de/10010513457
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