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~isPartOf:"Services marketing quarterly"
~source:"econis"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~type_genre:"Article in journal"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Subject
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Beziehungsmarketing
Markenführung
Relationship marketing
90
Dienstleistungsqualität
79
Service quality
79
Consumer behaviour
67
Konsumentenverhalten
67
Customer satisfaction
57
Kundenzufriedenheit
57
Brand management
24
USA
23
United States
23
Customer service
20
Kundenservice
20
Dienstleistungsmarketing
15
Lieferantenmanagement
15
Services marketing
15
Supplier relationship management
15
Brand image
14
Markenimage
14
Marketing management
14
Marketingmanagement
14
Beschwerdemanagement
13
Complaint management
13
Dienstleistungssektor
11
Service industry
11
customer satisfaction
11
loyalty
11
Einzelhandel
10
Retail trade
10
satisfaction
10
Arbeitszufriedenheit
8
Brand
8
Confidence
8
Customer integration
8
Dienstleistung
8
Dienstleistungsmanagement
8
Higher education institution
8
Hochschule
8
Job satisfaction
8
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Online availability
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Undetermined
59
Free
2
Type of publication
All
Article
107
Type of publication (narrower categories)
All
Article in journal
Mehrbändiges Werk
Working Paper
Aufsatz in Zeitschrift
107
Language
All
English
107
Author
All
Torres, Ivonne M.
4
Zúñiga, Miguel Ángel
4
Gilboa, Shaked
3
Greene, Henry
3
Leisen Pollack, Birgit
3
Prentice, Catherine
3
Rho, Taeseok
3
Smith, Katherine Taken
3
Smith, L. Murphy
3
Thaichon, Park
3
Abratt, Russell
2
Casidy, Riza
2
Choi, Beom Joon
2
Fazli-Salehi, Reza
2
Gamliel, Eyal
2
Gulas, Charles S.
2
Herstein, Ram
2
Madadi, Rozbeh
2
Mattila, Anna S.
2
Melancon, Joanna Phillips
2
Quach, Sara
2
Shin, Hyunju
2
Suh, Munshik
2
Tran, Trang P.
2
Adjei, Mavis T.
1
Aga, Mehmet
1
Aggarwal, Praveen
1
Ahn, Jinwoo
1
Ali, Alisha
1
Amaad, Hafiz
1
Ansari, Fahimeh
1
Arrivabene, Lorena Silva
1
Ashill, Nicholas J.
1
Babakus, Emin
1
Banerjee, Shubhomoy
1
Basu, Amiya K.
1
Bautista, Reynaldo
1
Bavalur, Amulya Sai
1
Bebko, Charlene
1
Bergera, Ron
1
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Published in...
All
Services marketing quarterly
Journal of business research : JBR
1,067
Journal of retailing and consumer services
765
The journal of brand management : an international journal
568
Industrial marketing management : the international journal for industrial and high-tech firms
476
The journal of product & brand management
397
International journal of hospitality management
341
The journal of services marketing
243
Journal of the Academy of Marketing Science
229
Journal of strategic marketing
227
The service industries journal
217
The journal of business & industrial marketing
215
European journal of marketing : EJM
198
Journal of marketing
186
Psychology & marketing
185
Asia Pacific journal of marketing and logistics
184
Marketing intelligence & planning
174
Journal of marketing management : MM
172
Tourism management : research, policies, practice
159
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
157
International journal of contemporary hospitality management
152
Journal of travel and tourism marketing
150
International journal of electronic customer relationship management : IJECRM
144
Journal of retailing
144
Journal of hospitality marketing & management
131
Cogent business & management
130
Journal of marketing communications
130
Journal of service research : JSR
119
Marketing letters : a journal of research in marketing
113
Journal of service management
111
International journal of retail & distribution management
109
Business horizons
108
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
International journal of internet marketing and advertising : IJIMA
104
Journal of marketing research : JMR
99
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
95
The IUP journal of brand management : IJBRM
95
The international review of retail, distribution and consumer research
93
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
91
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ECONIS (ZBW)
Showing
1
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10
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107
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date (oldest first)
1
The role of customer complaint
management
on switching intention and customer exit in fitness centers
Campos, Pimenta, Marco Tulio
;
Mesquita, José Marcos …
- In:
Services marketing quarterly
44
(
2023
)
1
,
pp. 51-72
Persistent link: https://www.econbiz.de/10013546191
Saved in:
2
Is love extendable to relationship marketing and supply chain
management
?
Madadi, Rozbeh
;
Torres, Ivonne M.
;
Zúñiga, Miguel Ángel
- In:
Services marketing quarterly
43
(
2022
)
3
,
pp. 374-388
Persistent link: https://www.econbiz.de/10013352810
Saved in:
3
A sales approach to key account
management
(KAM) : toward a unified view of KAM deployment and operationalization
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Zúñiga, Miguel …
- In:
Services marketing quarterly
42
(
2021
)
3/4
,
pp. 234-252
Persistent link: https://www.econbiz.de/10012650015
Saved in:
4
Service agent driven co-created caring in chat-based customer service encounters
Heinonen, Johanna
;
Sthapit, Erose
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014513536
Saved in:
5
Exploring antecedents and outcomes of customer engagement among elite football fans
Winell, Erik
- In:
Services marketing quarterly
44
(
2023
)
2/3
,
pp. 167-187
Persistent link: https://www.econbiz.de/10014320367
Saved in:
6
"Enjoy!" the effects of service blessings on the customer
Schindler, Robert M.
;
Sen, Sandipan S.
;
Wiles, Judy A.
- In:
Services marketing quarterly
43
(
2022
)
1
,
pp. 110-128
Persistent link: https://www.econbiz.de/10012801859
Saved in:
7
A framework to improve the digital customer experience in complex services
Kandil, Omnia
;
Dessart, Laurence
;
Standaert, Willem
; …
- In:
Services marketing quarterly
45
(
2024
)
1
,
pp. 25–54
Persistent link: https://www.econbiz.de/10014513537
Saved in:
8
The nexus among mobile-app quality (M-app-QUAL), brand relationship, brand advocacy, and brand equity in the retail industry
Chowdhury, Fairuz
;
Swaminathan, Srinivasan
- In:
Services marketing quarterly
44
(
2023
)
4
,
pp. 277-308
Persistent link: https://www.econbiz.de/10014418062
Saved in:
9
The differential impact of e-service quality's dimensions on trust and loyalty of retail bank customers in an emerging market
Shaikh, Ateeque
;
Banerjee, Shubhomoy
;
Singh, Baljeet
- In:
Services marketing quarterly
44
(
2023
)
2/3
,
pp. 121-141
Persistent link: https://www.econbiz.de/10014320365
Saved in:
10
Well-timed social-emotional support can enhance consumer-to-business relationships
Raciti, Maria M.
- In:
Services marketing quarterly
43
(
2022
)
1
,
pp. 17-31
Persistent link: https://www.econbiz.de/10012801853
Saved in:
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