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~isPartOf:"Services marketing quarterly"
~subject:"bank marketing"
~type:"article"
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Services marketing quarterly
Developing digital marketing : relationship perspectives
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Corporate image advertising in the banking industry
Loveland, Karen A.
;
Smith, Katherine Taken
;
Smith, L. Murphy
- In:
Services marketing quarterly
40
(
2019
)
4
,
pp. 331-341
Persistent link: https://www.econbiz.de/10012179192
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