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~subject:"Kundenintegration"
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Society and business review
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Ensuring brand loyalty for firms practising sustainable marketing : a roadmap
Khandai, Sujata
;
Mathew, Jones
;
Yadav, Renu
;
Kataria, Sonia
- In:
Society and business review
18
(
2023
)
2
,
pp. 219-243
Persistent link: https://www.econbiz.de/10014334061
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Trust, religiosity, and relationship marketing : a conceptual overview of consumer brand loyalty
Al Abdulrazak, Rula M.
;
Gbadamosi, Ayantunji
- In:
Society and business review
12
(
2017
)
3
,
pp. 320-339
Persistent link: https://www.econbiz.de/10011808659
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