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Activation ratio
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O'Reilly, Norm
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Sport management review
International journal of sport management and marketing : IJSMM
17
Journal of sport management : the official journal of the North American Society of Sport Management
8
European Sport management quarterly : ESMQ
3
International journal of sports marketing & sponsorship
3
International journal of sport finance
2
Journal of marketing education : JME
2
Journal of strategic marketing
2
Sport, Business and Management : an international journal ; SBM
2
Academy of Management learning & education : AMLE
1
Advances in e-business research (AEBR) book series
1
Annals of tourism research : ATR ; a social sciences journal
1
Contemporary microenterprise : concepts and cases
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Corporate reputation review : an international journal
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International marketing review
1
Journal of business research : JBR
1
Journal of education for business
1
Journal of industry - university collaboration : JIUC
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Journal of marketing management : MM
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Journal of nonprofit & public sector marketing
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
Managing event operations
1
Marketing intelligence & planning
1
Sport business insights
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
The international journal of entrepreneurship and innovation
1
The journal of product & brand management
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Urban sportscapes : an environmental deterministic perspective on the management of youth sport participation
O'Reilly, Norm
;
Berger, Ida E.
;
Hernandez, Tony
; …
- In:
Sport management review
18
(
2015
)
2
,
pp. 291-307
Persistent link: https://www.econbiz.de/10011333335
Saved in:
2
Leveraging sponsorship : the activation ratio
O'Reilly, Norm
;
Horning, Denyse Lafrance
- In:
Sport management review
16
(
2013
)
4
,
pp. 424-437
Persistent link: https://www.econbiz.de/10010239254
Saved in:
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