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~isPartOf:"SpringerLink / Bücher"
~isPartOf:"The journal of services marketing"
~isPartOf:"The service industries journal"
~person:"Groth, Markus"
~subject:"Supplier relationship management"
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B2B services : linking service loyalty and brand equity
Rauyruen, Papassapa
;
Miller, Kenneth E.
;
Groth, Markus
- In:
The journal of services marketing
23
(
2009
)
3
,
pp. 175-186
Persistent link: https://www.econbiz.de/10009525757
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