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~isPartOf:"Strategic change"
~language:"eng"
~language:"spa"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Consumer behaviour
Konsumentenverhalten
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Brand
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Brand management
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China
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Phau, Ian
Wong, IpKin Anthony
Atwal, Glyn
2
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Akintimehin, Olamide
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Alvarez Castillo, Jhon
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Strategic change
Journal of business research : JBR
9
Marketing intelligence & planning
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International journal of hospitality management
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Journal of fashion marketing and management
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Journal of travel and tourism marketing
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Journal of promotion management : JPM
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Journal of international consumer marketing
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The journal of brand management : an international journal
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The journal of services marketing
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Australasian marketing journal
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International journal of contemporary hospitality management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of retailing and consumer services
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Tourism management : research, policies, practice
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Country of origin effect : looking back and moving forward
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Direct marketing : an international journal
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European journal of marketing : EJM
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Journal of vacation marketing
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The international review of retail, distribution and consumer research
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The journal of consumer marketing
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Tourism management perspectives : TMP
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Young consumers : insight and ideas for responsible marketers
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Asia Pacific journal of marketing and logistics
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Asia-Pacific journal of business administration
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Brand management ; Vol. 4
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
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Journal of business ethics : JOBE
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Journal of global marketing
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Journal of hospitality and tourism insights
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Journal of strategic marketing
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Journal of targeting, measurement and analysis for marketing
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"Buy, wear, return, repeat" : investigating Chinese consumers' attitude and intentions to engage in wardrobing
Phau, Ian
;
Akintimehin, Olamide Oluwabusola
;
Shen, Bin
; …
- In:
Strategic change
31
(
2022
)
3
,
pp. 345-356
Persistent link: https://www.econbiz.de/10013275782
Saved in:
2
Investigating consumers' brand desirability for upcycled luxury brands
Phau, Ian
;
Akintimehin, Olamide
;
Lee, Sean
- In:
Strategic change
31
(
2022
)
5
,
pp. 523-531
Persistent link: https://www.econbiz.de/10013415705
Saved in:
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