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~isPartOf:"Strategic corporate communication in the digital age"
~subject:"Internet marketing"
~subject:"Marketingtheorie"
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Internet marketing
Marketingtheorie
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digital media
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Troise, Ciro
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Strategic corporate communication in the digital age
Journal of business research : JBR
32
Industrial marketing management : the international journal for industrial and high-tech firms
28
SpringerLink / Bücher
21
International journal of internet marketing and advertising : IJIMA
20
Journal of marketing management : MM
19
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
19
Journal of strategic marketing
17
Journal of the Academy of Marketing Science
17
Journal of marketing communications
14
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
13
Lehrbuch
13
AMS review : official publication of the Academy of Marketing Science
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of marketing
11
Marketing intelligence & planning
11
Springer eBook Collection
11
The journal of business & industrial marketing
11
Legends in marketing
10
European journal of marketing : EJM
8
European research studies
8
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
8
Journal of internet commerce
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Business horizons
7
International journal of advertising : the review of marketing communications
7
Journal of macromarketing : examining the interactions among markets, marketing, and society
7
Marketing theory
7
Marketing theory and applications
7
Premier reference source
7
Contemporary research in e-branding
6
Handbook of research on effective advertising strategies in the social media age
6
Journal of advertising research
6
Journal of historical research in marketing
6
Journal of marketing education : JME
6
Journal of retailing and consumer services
6
Proceedings series / American Marketing Association
6
The impact of theory on representations of the consumer and the marketing organisation
6
The marketing review
6
Australasian marketing journal
5
International journal of e-business research : an official publication of the Information Resources Management Association
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Strategic dialogic communication through digital media during COVID-19 crisis
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012490999
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2
The use of digital media for marketing, CSR communication and stakeholder engagement
Troise, Ciro
;
Camilleri, Mark Anthony
- In:
Strategic corporate communication in the digital age
,
(pp. 161-174)
.
2021
Persistent link: https://www.econbiz.de/10012491565
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