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~isPartOf:"Successful social media and ecommerce strategies in the wine industry"
~subject:"Comparison"
~type:"article"
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Successful social media and ecommerce strategies in the wine industry
International journal of wine business research : IJWBR
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Cross-cultural comparison of social media usage in the wine industry : differences between the United States and Germany
Hoffmann, Carsten
;
Szolnoki, Gergely
;
Thach, Liz
- In:
Successful social media and ecommerce strategies in the …
,
(pp. 154-166)
.
2016
Persistent link: https://www.econbiz.de/10011558855
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