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~isPartOf:"The Cornell hospitality quarterly"
~person:"Park, Jungkun"
~person:"Sarkar, Juhi Gahlot"
~subject:"Advergame experiences"
~subject:"Brand image"
~subject:"Markenimage"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Handbuch"
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Advergame experiences
Brand image
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Service quality
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3
Dienstleistungsqualität
3
Hotel industry
3
Hotellerie
3
Konsumentenverhalten
3
Luxury goods
3
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3
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2
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2
Brand management
1
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1
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1
Produktqualität
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Qualitätsmanagement
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brand familiarity
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inferential beliefs
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Park, Jungkun
Sarkar, Juhi Gahlot
Back, Ki-Joon
2
LaTour, Kathy
2
Barber, Nelson A.
1
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1
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1
Chen, Feier
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1
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Orlowski, Marissa
1
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1
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1
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1
Ryu, Sann
1
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1
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1
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1
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1
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1
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1
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1
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The Cornell hospitality quarterly
Journal of retailing and consumer services
7
Asia Pacific journal of marketing and logistics
2
International journal of hospitality management
2
International journal of retail and distribution management
2
Young consumers : insight and ideas for responsible marketers
2
European journal of marketing
1
International journal of business innovation and research : IJBIR
1
International journal of wine business research
1
Journal of business research : JBR
1
Journal of fashion marketing and management
1
Journal of marketing for higher education
1
Journal of travel and tourism marketing
1
Marketing intelligence & planning
1
Qualitative market research : an international journal
1
Service business
1
Society and business review
1
The journal of brand management : an international journal
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ECONIS (ZBW)
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Luxury hospitality services : editorial comment
Back, Ki-Joon
;
Park, Jungkun
;
LaTour, Kathy
- In:
The Cornell hospitality quarterly
63
(
2022
)
1
,
pp. 4
Persistent link: https://www.econbiz.de/10012800181
Saved in:
2
Looks clear and sounds familiar : how consumers form inferential beliefs about luxury hotel service quality
Ryu, Sann
;
Park, Yun-na
;
Park, Jungkun
- In:
The Cornell hospitality quarterly
63
(
2022
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10012800195
Saved in:
3
Special issue: luxury hospitality services
Back, Ki-Joon
(
ed.
);
Park, Jungkun
(
ed.
);
LaTour, Kathy
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10012800218
Saved in:
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