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~isPartOf:"The international review of retail, distribution and consumer research"
~person:"Aichner, Thomas"
~person:"Mollá Descals, Alejandro"
~subject:"Brand image"
~subject:"Einzelhandel"
~type:"article"
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Brand image
Einzelhandel
Consumer behaviour
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E-commerce
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Electronic Commerce
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Aichner, Thomas
Mollá Descals, Alejandro
Schramm-Klein, Hanna
6
Steinmann, Sascha
6
Saarijärvi, Hannu
4
Wagner, Gerhard
4
Guéguen, Nicolas
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Jacob, Céline
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Liljedal, Karina T.
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The international review of retail, distribution and consumer research
Journal of global marketing
3
Corporate reputation review
1
Decision support systems : DSS ; the international journal
1
International journal of retail & distribution management
1
Journal of retailing and consumer services
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Journal of service theory and practice : JSTP
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The country-of-origin lie : impact of foreign branding on customers' willingness to buy and willingness to pay when the product's actual origin is disclosed
Aichner, Thomas
;
Forza, Cipriano
;
Trentin, Alessio
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10011703177
Saved in:
2
Consumer receptiveness to international retail expansion : a cross-cultural study of perceptions of social and economic influence of foreign retailers
Eckman, Molly
;
Sakarya, Sema
;
Hyllegard, Karen
;
Gomez …
- In:
The international review of retail, distribution and …
25
(
2015
)
3
,
pp. 260-275
Persistent link: https://www.econbiz.de/10011376916
Saved in:
3
The role of the brand in driving online loyalty for multichannel retailers
Frasquet Deltoro, Marta
;
Ruiz-Molina, María-Eugenia
; …
- In:
The international review of retail, distribution and …
25
(
2015
)
5
,
pp. 490-502
Persistent link: https://www.econbiz.de/10011534118
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