//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of brand management : an international journal"
~person:"Greyser, Stephen A."
~subject:"Corporate culture"
~subject:"Luxury goods"
~subject:"Markenimage"
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marke"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Corporate culture
Luxury goods
Markenimage
Marketing
Brand management
3
Markenführung
3
Corporate reputation
2
Firmenimage
2
Brand architecture
1
Brand image
1
Markenarchitektur
1
Market research
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
Monarchie
1
Monarchy
1
Nobel Prize
1
Reputation
1
Schweden
1
Sweden
1
Unternehmenskultur
1
brand orietation
1
corporate brand identity
1
corporate brand management
1
corporate brand reputation
1
market orientation
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Greyser, Stephen A.
Balmer, John M. T.
8
Johnson, Lester W.
5
Merrilees, Bill
5
Powell, Shaun M.
5
Burghausen, Mario
4
Hennigs, Nadine
4
Keller, Kevin Lane
4
Miller, Dale
4
Phau, Ian
4
Valette-Florence, Pierre
4
Wiedmann, Klaus-Peter
4
Abratt, Russell
3
Biedenbach, Galina
3
Dwivedi, Abhishek
3
Gil Saura, Irene
3
Gunasti, Kunter
3
Jassawalla, Avan R.
3
Kulczynski, Alicia
3
Machado, Joana César
3
Melewar, T. C.
3
Mirzaei, Abas
3
Okonkwo, Uché
3
Pecot, Fabien
3
Sashittal, Hemant Chaitanya
3
Urde, Mats
3
Atwal, Glyn
2
Barnier, Virginie de
2
Baxter, Stacey M.
2
Burmann, Christoph
2
Casidy, Riza
2
Confente, Ilenia
2
Fetscherin, Marc
2
Golob, Urša
2
Grace, Debra
2
Gray, David
2
Grohmann, Bianca
2
Guido, Gianluigi
2
Guzman, Francisco
2
Guèvremont, Amélie
2
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Management decision : MD
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The corporate brand identity and reputation matrix : the case of the Nobel Pirze
Urde, Mats
;
Greyser, Stephen A.
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 89-117
Persistent link: https://www.econbiz.de/10011482901
Saved in:
2
Corporate brands with a heritage
Urde, Mats
;
Greyser, Stephen A.
;
Balmer, John M. T.
- In:
The journal of brand management : an international journal
15
(
2007/08
)
1
,
pp. 4-19
Persistent link: https://www.econbiz.de/10003541530
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->