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~isPartOf:"The journal of brand management : an international journal"
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The journal of brand management : an international journal
Qualitative Market Research: An International Journal
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Sustainable branding : ethical, social, and environmental cases and perspectives
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The Bottom Line
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International journal of electronic customer relationship management : IJECRM
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Analyzing the cultural diversity of consumers in the global marketplace
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Energy Transition : Economic, Social and Environmental Dimensions
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Exploring the role of online consumer empowerment in reputation building : research questions hypotheses
Siano, Alfonso
;
Vollero, Agostino
;
Palazzo, Maria
- In:
The journal of brand management : an international journal
19
(
2011/12
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10009373375
Saved in:
2
Exploring the role of online consumer empowerment in reputation building: Research questions and hypotheses
Siano, Alfonso
;
Vollero, Agostino
;
Palazzo, Maria
- In:
The journal of brand management : an international journal
19
(
2011
)
1
,
pp. 57-72
Persistent link: https://www.econbiz.de/10009287860
Saved in:
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