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~isPartOf:"Tourism management : research, policies, practice"
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Search: "Consumer behaviour"
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Consumer behaviour
685
Konsumentenverhalten
684
Brand management
305
Markenführung
305
Brand image
269
Markenimage
269
Brand
177
Markenartikel
175
Beziehungsmarketing
144
Relationship marketing
144
Holiday behaviour
112
Urlaubsverhalten
112
Tourism
86
Social Web
85
Social web
85
Tourismus
85
Emotion
72
Internet marketing
72
Online-Marketing
72
Customer satisfaction
71
Kundenzufriedenheit
71
Viral marketing
58
Virales Marketing
58
Advertising effects
46
Werbewirkung
46
Luxury goods
40
Luxusgüter
40
Tourism marketing
39
Tourismusmarketing
39
Preismanagement
37
Pricing strategy
37
Online retailing
36
Online-Handel
36
Social media
36
Hotel industry
35
Hotellerie
35
Brand loyalty
34
Dienstleistungsqualität
34
Personality psychology
34
Persönlichkeitspsychologie
34
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680
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685
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685
Collection of articles of several authors
4
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4
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English
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Guzman, Francisco
9
Gursoy, Dogan
7
Han, Heesup
6
Park, Sangwon
6
Taheri, Babak
6
Fetscherin, Marc
4
Nicolau, Juan L.
4
Nicolau, Juan Luis
4
Okumus, Fevzi
4
So, Kevin Kam Fung
4
Su, LuJun
4
Veloutsou, Cleopatra
4
Ahmed, Zafar U.
3
Al-Kwifi, Sam O.
3
Balasubramanian, Siva Kumar
3
Bilgihan, Anil
3
Coker, Kesha K.
3
Filieri, Raffaele
3
Fu, Xiaoxiao
3
Grappi, Silvia
3
Hegner, Sabrina
3
Hollebeek, Linda D.
3
Huang, Yinghua
3
Hwang, Jinsoo
3
Kang, Jiyun
3
Lee, Choong-Ki
3
Li, Yaoqi
3
Lv, Xingyang
3
Mair, Judith
3
Maxwell, Sarah
3
O'Gorman, Kevin
3
Paswan, Audhesh K.
3
Rindell, Anne
3
Roy, Subhadip
3
Stoel, Leslie
3
Suess, Courtney
3
Turunen, Linda Lisa Maria
3
Wallace, Elaine
3
Wan, Lisa C.
3
Xia, Lan
3
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The journal of product & brand management
Tourism management : research, policies, practice
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,931
International journal of consumer studies
765
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
505
Working paper / National Bureau of Economic Research, Inc.
432
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
296
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
Marketing intelligence & planning
241
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ECONIS (ZBW)
685
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1
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685
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1
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
2
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
3
I am ashamed of my brand-self! : consumer-brand identification as a moderator of emotional reactions following symbol-laden brand failures
Weitzl, Wolfgang
;
Hutzinger, Clemens
;
Wagner, Udo
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014485583
Saved in:
4
How consumers define brand relationships : a prototype analysis
Schreuder, Paul
;
Zeelenberg, Marcel
;
Pronk, Tila M.
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10014485698
Saved in:
5
Gamify, engage, build loyalty : exploring the benefits of gameful experience for branded sports apps
Habachi, Salma
;
Matute, Jorge
;
Palau i Saumell, Ramon
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 57-75
Persistent link: https://www.econbiz.de/10014485716
Saved in:
6
Country-of-origin image and consumer brand evaluation : a meta-analytic review
Oduro, Stephen
;
De Nisco, Alessandro
;
Petruzzellis, Luca
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 108-124
Persistent link: https://www.econbiz.de/10014485721
Saved in:
7
Innocence versus Coolness : the influence of brand personality on consumers' preferences
Feng, Wenting
;
Xu, Yuanping
;
Wang, Lijia
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 14-42
Persistent link: https://www.econbiz.de/10014485697
Saved in:
8
Pro-environmental messages have more effect when they come from less familiar brands
Herédia-Colaço, Vera
- In:
The journal of product & brand management
32
(
2023
)
3
,
pp. 436-453
Persistent link: https://www.econbiz.de/10014229060
Saved in:
9
Determinants of traveler intention toward animal ethics in tourism : developing a causal recipe combining cognition, affect, and norm factors
Walanchalee Wattanacharoensil
;
Pipatpong Fakfare
; …
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014457585
Saved in:
10
Staging a comeback? : the influencing mechanism of tourist crowding perception on adaptive behavior
Yin, Jie
;
Cheng, Yun
;
Ni, Yensen
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457591
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