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~isPartOf:"The journal of product & brand management"
~person:"Anselmsson, Johan"
~person:"Aurier, Philippe"
~person:"Behi, Azza Temessek"
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Beziehungsmarketing
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Brand image
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Anselmsson, Johan
Aurier, Philippe
Behi, Azza Temessek
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The journal of product & brand management
Journal of retailing and consumer services
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European journal of marketing : EJM
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International journal of arts management
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International journal of quality and service sciences
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ECONIS (ZBW)
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The child–brand relationship : social interactions matter
Rodhain, Angélique
;
Aurier, Philippe
- In:
The journal of product & brand management
25
(
2016
)
1
,
pp. 84-97
Persistent link: https://www.econbiz.de/10011563041
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2
Brand image and customers' willingness to pay a price premium for food brands
Anselmsson, Johan
;
Bondesson, Niklas Vestman
;
Johansson, Ulf
- In:
The journal of product & brand management
23
(
2014
)
2
,
pp. 90-102
Persistent link: https://www.econbiz.de/10010384250
Saved in:
3
The role of attachment in building consumer-brand relationships : an empirical investigation in the utilitarian consumption context
Belaid, Samy
;
Behi, Azza Temessek
- In:
The journal of product & brand management
20
(
2011
)
1
,
pp. 37-47
Persistent link: https://www.econbiz.de/10009007096
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