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~isPartOf:"The journal of product & brand management"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsmanagement"
~subject:"Rabatt"
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Consumer behaviour
Dienstleistungsmanagement
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Bundling strategy
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Preisdifferenzierung
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Blair, Edward A.
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The journal of product & brand management
Journal of revenue and pricing management
7
Journal of retailing and consumer services
6
Journal of service management
6
Optimal bundling : marketing strategies for improving economic performance ; with 48 tables
6
The journal of business & industrial marketing
6
International journal of industrial organization
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of production research
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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Gabler Edition Wissenschaft
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Journal of business research : JBR
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
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Vom Produkt- zum Dienstleistungsgeschäft : Marketingstrategien für reife Märkte ; [Frühjahrstagung der Wissenschaftlichen Gesellschaft für Innovatives Marketing (WiGIM) ; am 13. März 2008]
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Applied economics
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HyProDesign : ein Leitfaden für Unternehmen zur integrierten Planung, Entwicklung und Vermarktung hybrider Produkte
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Information systems research : ISR
2
International journal of consumer studies
2
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
2
Journal of competition law & economics
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
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Journal of marketing theory and practice
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Journal of service research : JSR
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Journal of the Academy of Marketing Science
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Journal of the Operational Research Society
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Marketing letters : a journal of research in marketing
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Mit Dienstleistungen die Zukunft gestalten : [Impulse aus Forschung und Praxis] ; Beiträge der 8. Dienstleistungstagung des BMBF
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NBER Working Paper
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NBER working paper series
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Omega : the international journal of management science
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Springer eBook Collection / Business and Economics
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The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
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The journal of consumer marketing
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The flip side of drip pricing
Robbert, Thomas
;
Roth, Stefan
- In:
The journal of product & brand management
23
(
2014
)
6
,
pp. 413-419
Persistent link: https://www.econbiz.de/10010429352
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2
Consumer processing of bundled prices : when do discounts matter?
Harris, Judy
;
Blair, Edward A.
- In:
The journal of product & brand management
21
(
2012
)
3
,
pp. 205-214
Persistent link: https://www.econbiz.de/10009570739
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