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~isPartOf:"The silver market phenomenon : business opportunities in an era of demographic change"
~person:"Günter, Tobias Maria"
~person:"Kaapke, Andreas"
~person:"Krancioch, Stephanie"
~person:"Vyt, Dany"
~subject:"Einzelhandelsstandort"
~subject:"Handelsmarketing"
~subject:"Seniorenmarketing"
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Einzelhandelsstandort
Handelsmarketing
Seniorenmarketing
Deutschland
1
Einzelhandel
1
Elderly people
1
Germany
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Retail location
1
Retail marketing
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Retail trade
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Zielgruppe
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Ältere Menschen
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Günter, Tobias Maria
Kaapke, Andreas
Krancioch, Stephanie
Vyt, Dany
Arnold, Gunnar
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The silver market phenomenon : business opportunities in an era of demographic change
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
3
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
2
Kundenbindung im Handel
2
EconStor Theses
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Mitteilungen des Instituts für Handelsforschung an der Universität zu Köln
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The international review of retail, distribution and consumer research
1
The silver market phenomenon : marketing and innovation in the aging society
1
Zukunftsperspektiven des Marketing - Paradigmenwechsel und Neuakzentuierungen : Festschrift anlässlich der Emeritierung von Prof. Dr. Dr. h. c. Hans Hörschgen
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ECONIS (ZBW)
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Current strategies in the retail industry for best-agers
Arnold, Gunnar
;
Krancioch, Stephanie
- In:
The silver market phenomenon : business opportunities …
,
(pp. 173-183)
.
2008
Persistent link: https://www.econbiz.de/10003748525
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