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~isPartOf:"Working paper / International University in Germany, School of Business Administration"
~language:"eng"
~type_genre:"Firmeninformation"
~type_genre:"Graue Literatur"
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Managing intangible assets to leverage shareholder value
Doppegieter, Jan
(
contributor
);
Zoller, Martin
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003419156
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Managing intangible assets to leverage shareholder value
Doppegieter, Jan
;
Zoller, Martin
-
2006
Persistent link: https://www.econbiz.de/10013441142
Saved in:
3
Equity marketing: Gegenstand, Konzepte, Methoden : die Grundzüge eines wertorientierten Marketing
Bayón, Tomás
;
Gutsche, Jens
;
Bauer, Hans H.
-
2001
Persistent link: https://www.econbiz.de/10001647013
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