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~isPartOf:"Working paper / International University in Germany, School of Business Administration"
~person:"Bayón, Tomás"
~subject:"Customer value"
~subject:"Deutschland"
~subject:"Energieversorgung"
~subject:"Information behaviour"
~subject:"Kundenwert"
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Customer value
Deutschland
Energieversorgung
Information behaviour
Kundenwert
Beziehungsmarketing
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Relationship marketing
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Consumer behaviour
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Germany
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Konsumentenverhalten
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Theorie
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Theory
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Estimation
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Air transport
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Energy supply
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Lieferantenmanagement
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Luftverkehr
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Marketing
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Supplier relationship management
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Aktie
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Bewertung
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Communication
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Comparison
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Customer satisfaction
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Customer service
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Electric power industry
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Elektrizitätsversorgung
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Elektrizitätswirtschaft
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Energiewirtschaft
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Energy sector
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Evaluation
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Informationsverhalten
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Kommunikation
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Kundenbindung
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Kundenempfehlung
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Kundenservice
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Kundenzufriedenheit
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Bayón, Tomás
Wangenheim, Florian von
7
Bauer, Hans H.
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Gutsche, Jens
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Weber, Lars
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Working paper / International University in Germany, School of Business Administration
Marketing : ZFP ; journal of research and management
1
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ECONIS (ZBW)
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1
Direct and moderated effects of customer satisfaction on two dimensions of loyalty in a business-to-business context
Wangenheim, Florian von
-
2001
Persistent link: https://www.econbiz.de/10013441018
Saved in:
2
A panel analytic view on core service buying in customer relationships : an example from the airline industry
Bayón, Tomás
-
2003
Persistent link: https://www.econbiz.de/10013441074
Saved in:
3
Valuation of customers' word of mouth referrals : approach and first result
Bayón, Tomás
-
2002
Persistent link: https://www.econbiz.de/10013441072
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4
Equity marketing: Gegenstand, Konzepte, Methoden : die Grundzüge eines wertorientierten Marketing
Bayón, Tomás
;
Gutsche, Jens
;
Bauer, Hans H.
-
2001
Persistent link: https://www.econbiz.de/10001647013
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5
Der Einfluß von persönlicher Kommunikation auf Kundenzufriedenheit, Kundenbindung und Involvement : Design und Ergebnisse einer empirischen Studie im privaten Strommarkt
Wangenheim, Florian von
-
2001
Persistent link: https://www.econbiz.de/10013441013
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6
Satisfaction, loyalty and word-of-mouth within a firm's customer base : differences between stayers, switchers and referral switchers
Wangenheim, Florian von
-
2001
Persistent link: https://www.econbiz.de/10013441020
Saved in:
7
Direct and moderated effects of customer satisfaction on two dimensions of loyalty in a business-to-business context
Wangenheim, Florian von
(
contributor
); …
-
2001
Persistent link: https://www.econbiz.de/10001709424
Saved in:
8
A panel-analytic view on core service buying in customer relationships : an example from the Airline industry
Bayón, Tomás
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001974562
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