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~isPartOf:"Young consumers : insight and ideas for responsible marketers"
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Consumer behaviour
257
Konsumentenverhalten
256
Jugendliche
168
Youth
168
Children
130
Kinder
129
Target group
60
Zielgruppe
60
Social Web
43
Social web
43
Internet marketing
41
Online-Marketing
41
Advertising
38
Advertising effects
38
Werbewirkung
38
Werbung
37
Eating habit
33
Ernährungsverhalten
33
Brand image
32
Markenimage
32
Brand management
30
Markenführung
30
USA
30
United States
30
Students
27
Studierende
27
China
26
Food
24
Eltern
22
Parents
22
Consumer socialization
21
France
21
Frankreich
21
Gender
21
Geschlecht
21
Lebensmittel
21
Brand
20
Qualitative methods
19
Family
18
Media usage
18
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11
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401
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5
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English
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Chan, Kara
30
Dean, Dwane H.
12
Gollety, Mathilde
9
Ezan, Pascale
7
Bech-Larsen, Tino
6
Damay, Coralie
6
Ng, Yu Leung
6
Phau, Ian
6
Rundle-Thiele, Sharyn
6
Brennan, Linda
5
Guichard, Nathalie
5
Kubacki, Krzysztof
5
Laaksonen, Pirjo
5
Lundby, Erika
5
Ayadi, Kafia
4
Cook, Daniel Thomas
4
Elliott, Charlene
4
Ferguson, Shelagh
4
Furnham, Adrian
4
Gram, Malene
4
Grønhøj, Alice
4
Harker, Debra
4
Harker, Michael
4
Holdsworth, David K.
4
Hongjun, Wang
4
McNeill, Lisa S.
4
Parsons, Andrew G.
4
Pedersen, Susanne
4
Raciti, Maria
4
Roberts, James A.
4
Tjiptono, Fandy
4
Williams, Russell B.
4
Aleti, Torgeir
3
Arli, Denni
3
Brougère, Gilles
3
Chen, Huan
3
Cody, Kevina
3
Eagle, Lynne
3
Fan, Fei
3
Hemar-Nicolas, Valérie
3
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Young consumers : insight and ideas for responsible marketers
Canadian Public Policy
1,827
MPRA Paper
1,559
Journal of accounting and public policy
1,523
The Cato journal : an interdisciplinary journal of public policy analysis
1,462
IZA Discussion Papers
1,458
NBER Working Papers
1,306
Science and Public Policy
1,291
Journal of world trade : law, economic policy, public policy
1,270
Discussion paper / Centre for Economic Policy Research
1,269
NBER working paper series
1,267
NBER Working Paper
1,091
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
935
CESifo working papers
881
European Journal of Marketing
852
Journal of Consumer Marketing
851
Working paper
829
Canadian public policy : a journal for the discussion of social and economic policy in Canada
805
Discussion paper series / IZA
787
Carnegie-Rochester Conference Series on Public Policy
745
Science & public policy : SPP ; journal of the Science Policy Foundation
739
Young Consumers
714
CEPR Discussion Papers
712
IZA world of labor : evidence-based policy making
649
Journal of Product & Brand Management
647
Journal of Consumer Research
622
CESifo Working Paper
589
Journal of Accounting and Public Policy
573
Journal of policy analysis and management : the journal of the Association for Public Policy Analysis and Management
570
CAMA working paper series
555
International Journal of Retail & Distribution Management
544
Carnegie Rochester conference series on public policy : a bi-annual conference proceedings
539
Books / Edward Elgar
533
SpringerLink / Bücher
512
CESifo Working Paper Series
483
Peace economics, peace science and public policy
474
CAMA Working Papers
460
Public Policy Review
448
Journal of Policy Analysis and Management
447
Journal of business research : JBR
433
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ECONIS (ZBW)
402
OLC EcoSci
188
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1
Customer engagement and intention to purchase attitudes of generation Z
consumers
toward emojis in digital marketing communications
Duffett, Rodney Graeme
;
Maraule, Mihlali
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 607-624
Persistent link: https://www.econbiz.de/10015047526
Saved in:
2
Brands as drivers of social media fatigue and its effects on users' disengagement: the perspective of young
consumers
Fernandes, Teresa
;
Oliveira, Rodrigo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
5
,
pp. 625-644
Persistent link: https://www.econbiz.de/10015047538
Saved in:
3
The effect of online customer reviews and celebrity endorsement on young female
consumers
' purchase intentions
Macheka, Theresa
;
Quaye, Emmanuel Silvia
;
Ligaraba, Neo
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047379
Saved in:
4
Editorial: the infodemic, young
consumers
and responsible stakeholdership
Hiram Ting
;
Gong, Jiankun
;
Hwa, Jacky Cheah Jun
;
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 421-424
Persistent link: https://www.econbiz.de/10015047366
Saved in:
5
Special Issue: the infodemic, young
consumers
and responsible stakeholdership
Hiram Ting
(
ed.
);
Gong, Jiankun
(
ed.
); …
-
2024
Persistent link: https://www.econbiz.de/10015047363
Saved in:
6
For me, for you, or for the environment? : explaining young
consumers
' motives for adopting electric cars based on the fundamental motive framework
Paramita, Widya
;
Rostiani, Rokhima
;
Hidayat, Rahmadi
; …
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 226-249
Persistent link: https://www.econbiz.de/10014511559
Saved in:
7
Exploring social influence effect on mobile marketing behaviors of young
consumers
in the USA and Mexico
Oyedele, Adesegun
;
Goenner, Emily
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
2
,
pp. 250-272
Persistent link: https://www.econbiz.de/10014511562
Saved in:
8
Virtual idols vs online influencers vs traditional celebrities : how young
consumers
respond to their endorsement advertising
Fan, Fei
;
Fu, Lin
;
Jiang, Qinghua
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 329-348
Persistent link: https://www.econbiz.de/10015047318
Saved in:
9
Exploring Gen-Z
consumers
' preference for specialty coffee in the socio-cultural context of Taiwan
Wang, Mei-Jung Sebrina
;
Opoku, Emmanuel Kwame
;
Tham, Aaron
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
3
,
pp. 368-382
Persistent link: https://www.econbiz.de/10015047335
Saved in:
10
Chinese young
consumers
' response to negative brand information of electric vehicles : do personal cultural values matter?
Shen, Xiaoting
;
Zhao, Yimeng
;
Yu, Jia
;
Yu, Mingzhou
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
4
,
pp. 462-482
Persistent link: https://www.econbiz.de/10015047385
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