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~language:"bul"
~language:"eng"
~language:"hun"
~language:"mul"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Consumer behaviour"
~subject:"Konsumentenverhalten"
~subject:"Service quality"
~subject:"Volatility"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
~type_genre:"Konferenzschrift"
~type_genre:"Ratgeber"
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Consumer behaviour
Konsumentenverhalten
Service quality
Volatility
Brand management
35
Markenführung
35
Beziehungsmarketing
27
Relationship marketing
27
Brand image
26
Markenimage
26
Social Web
21
Social web
21
Customer satisfaction
17
Kundenzufriedenheit
17
Emotion
15
Brand
14
Internet marketing
13
Markenartikel
13
Online-Marketing
13
Viral marketing
12
Virales Marketing
12
Virtual reality
9
Virtuelle Realität
9
Einzelhandel
8
Retail trade
8
Tourism
8
Tourismus
8
Customer engagement
7
Customer integration
7
Dienstleistungsqualität
7
Holiday behaviour
7
Kundenintegration
7
Marketing management
7
Marketingmanagement
7
Urlaubsverhalten
7
Fashion
6
Luxury goods
6
Luxusgüter
6
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6
Tourism marketing
6
Tourismusmarketing
6
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Article
61
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Amtsdruckschrift
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Bibliografie
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Konferenzschrift
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62
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4
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4
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1
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Loureiro, Sandra Maria Correia
Gupta, Rangan
153
Han, Heesup
125
Mattila, Anna S.
109
Bouri, Elie
88
Ma, Feng
87
McAleer, Michael
75
Lusk, Jayson L.
74
Bahmani-Oskooee, Mohsen
72
Phau, Ian
72
Dwivedi, Yogesh Kumar
69
Khare, Arpita
69
Grewal, Dhruv
65
Hammoudeh, Shawkat
64
Jang, Soocheong
63
Tiwari, Aviral Kumar
61
Nayga, Rodolfo M.
60
Paul, Justin
57
Septianto, Felix
56
Belk, Russell W.
55
Kang, Sang Hoon
53
Bollerslev, Tim
52
Laroche, Michel
52
Ko, Eunju
51
Sharma, Piyush
51
McMillan, David G.
49
Mensi, Walid
48
Wohar, Mark E.
48
Xuan Vinh Vo
48
Bagozzi, Richard P.
47
Prentice, Catherine
47
Prybutok, Victor R.
47
Kim, Jungkeun
45
Kumar, Dilip
45
Pelsmacker, Patrick de
45
Wong, IpKin Anthony
45
Hollebeek, Linda D.
44
Wang, Yudong
44
Bang, Nguyen
43
Diamantopoulos, Adamantios
43
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Journal of retailing and consumer services
8
Journal of promotion management : innovations in planning and applied research
7
International journal of hospitality management
4
Journal of promotion management : JPM
3
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of business research : JBR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Psychology & marketing
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Cogent business & management
1
EuroMed journal of business
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal for international business and entrepreneurship development
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
The service industries journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism and hospitality research : THR
1
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ECONIS (ZBW)
62
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1
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
3
Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
Saved in:
4
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
5
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
6
How can brands encourage consumers to donate data to a data-driven social partnership? : an examination of hedonic vs. functional categories
Loureiro, Sandra Maria Correia
;
Friedmann, Enav
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303784
Saved in:
7
How to earn a premium price : the effect of green marketing and brand coolness
Guerreiro, João Pedro Silva Martins
;
Loureiro, Sandra …
- In:
Journal of communication management
27
(
2023
)
1
,
pp. 35-63
Persistent link: https://www.econbiz.de/10014288368
Saved in:
8
Human-robot interactions in the restaurant setting : the role of social cognition, psychological ownership and anthropomorphism
Ruiz-Equihua, Daniel
;
Romero, Jaime
;
Loureiro, Sandra …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 1966-1985
Persistent link: https://www.econbiz.de/10014280919
Saved in:
9
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
10
Internet of things and consumer engagement on retail : state-of-the-art and future directions
Ajayi, Samson
;
Loureiro, Sandra Maria Correia
;
Langaro, …
- In:
EuroMed journal of business
18
(
2023
)
3
,
pp. 397-423
Persistent link: https://www.econbiz.de/10014380923
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