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~language:"deu"
~person:"Harms, Fred"
~person:"Schmeisser, Wilhelm"
~type_genre:"Handbook"
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Innovation management
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Innovationsmanagement
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Forum Marketing & Management : Probleme, Konzepte, Lösungen
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Für die Wirtschaftspraxis
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ECONIS (ZBW)
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Handbuch Innovationsmanagement : [für die Wirtschaftspraxis] ; wir widmen dieses Buch Herrn Univ.-Prof. Dr. Werner Pfeiffer ... als deutschem Nestor des Innovations- und Technologi...
Schmeisser, Wilhelm
(
contributor
);
Pfeiffer, Werner
(
honouree
)
-
2013
Persistent link: https://www.econbiz.de/10009776593
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Pharmamarketing : Innovationsmanagement im 21. Jahrhundert ; mit 49 Tabellen
Harms, Fred
-
2003
Persistent link: https://www.econbiz.de/10001685650
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