//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"deu"
~type:"article"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Hirnforschung"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
1
Brand management
1
Emotion
1
Markenführung
1
Neuromarketing
1
Neuroscience
1
Neurowissenschaften
1
Toyota Motor Europe
1
Vodafone AG
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
22
Type of publication (narrower categories)
All
Fallstudie
Hochschulschrift
Sammelwerk
Aufsatz im Buch
57
Book section
57
Article in journal
10
Aufsatz in Zeitschrift
10
Article
1
Case study
1
Interview
1
more ...
less ...
Language
All
German
Author
All
Held, Dirk
1
Scheier, Christian
1
Published in...
All
Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Die Neuro-Logik erfolgreicher Markenkommunikation
Scheier, Christian
;
Held, Dirk
- In:
Neuromarketing : Erkenntnisse der Hirnforschung für …
,
(pp. 77-114)
.
2014
Persistent link: https://www.econbiz.de/10010341966
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->