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~language:"ell"
~language:"ita"
~subject:"Markenführung"
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Innovazione, qualità e marchi nei distretti industriali
Foresti, Giovanni
;
Guelpa, Fabrizio
;
Trenti, Stefania
- In:
Economia e politica industriale
38
(
2011
)
3
,
pp. 161-178
Persistent link: https://www.econbiz.de/10009505814
Saved in:
2
La pubblicità nell'economia dell'immateriale: prima parte
Cozzi, Gianni
- In:
Economia e politica industriale
34
(
2007
)
4
,
pp. 25-36
Persistent link: https://www.econbiz.de/10003814833
Saved in:
3
La pubblicità nell'economia dell'immateriale: seconda parte
Buzzo, Bruno
- In:
Economia e politica industriale
34
(
2007
)
4
,
pp. 37-46
Persistent link: https://www.econbiz.de/10003814834
Saved in:
4
Orientamenti strategici e aspetti di brand management nel settore vitivinicolo italiano : le Cantine del Notaio ; el miglior vino possibile
Lorusso, Stefano
- In:
Piccola impresa
(
2007
)
1
,
pp. 137-155
Persistent link: https://www.econbiz.de/10003630744
Saved in:
5
Evoluzione competitiva e politiche di branding nel settore vinicolo
Galdenzi, Marco
;
Mancini, Erika
- In:
Economia marche : journal of applied economics
25
(
2006
)
2
,
pp. 199-220
Persistent link: https://www.econbiz.de/10003607693
Saved in:
6
Politiche del marchio e pubblicità nei distretti industriali : un'analisi con dati a livello di impresa
Micucci, Giacinto
- In:
Rivista italiana degli economisti : the journal of the …
6
(
2001
)
3
,
pp. 407-429
Persistent link: https://www.econbiz.de/10003020133
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