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~language:"eng"
~language:"lit"
~language:"spa"
~person:"Chintagunta, Pradeep K."
~subject:"Brand"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
~type_genre:"Sammelwerk"
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Chintagunta, Pradeep K.
Phau, Ian
21
Sarkar, Abhigyan
19
Keller, Kevin Lane
18
Dawes, John
17
Melewar, T. C.
17
Diamantopoulos, Adamantios
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Fetscherin, Marc
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Ko, Eunju
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11
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11
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10
Ekinci, Yuksel
10
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10
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Paul, Justin
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Roper, Stuart
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Trinh, Giang
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9
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
1
Journal of econometrics
1
Journal of marketing research : JMR
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Quantitative marketing and economics : QME
1
Review of industrial organization : RIO
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ECONIS (ZBW)
8
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1
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8
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8
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date (oldest first)
1
Targeting Mr. or Mrs. Smith : modeling and leveraging intrahousehold heterogeneity in brand choice behavior
Bruno, Hernan A.
;
Cebollada, Javier
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 631-648
Persistent link: https://www.econbiz.de/10011916601
Saved in:
2
What's in a brand name? : assessing the impact of rebranding in the hospitality industry
Tsai, Yi-Lin
;
Dev, Chekitan S.
;
Chintagunta, Pradeep K.
- In:
Journal of marketing research : JMR
52
(
2015
)
6
,
pp. 865-878
Persistent link: https://www.econbiz.de/10011421738
Saved in:
3
Investigating brand preferences across social groups and consumption contexts
Kim, Minki
;
Chintagunta, Pradeep K.
- In:
Quantitative marketing and economics : QME
10
(
2012
)
3
,
pp. 305-333
Persistent link: https://www.econbiz.de/10009619789
Saved in:
4
Store brands : who buys them and what happens to retail prices when they are introduced?
Bonfrer, André
;
Chintagunta, Pradeep K.
- In:
Review of industrial organization : RIO
24
(
2004
)
2
,
pp. 195-218
Persistent link: https://www.econbiz.de/10002140611
Saved in:
5
Panel data analysis of household brand choices
Chintagunta, Pradeep K.
;
Kyriazidou, Ekaterini
; …
- In:
Journal of econometrics
103
(
2001
)
1/2
,
pp. 111-153
Persistent link: https://www.econbiz.de/10001585162
Saved in:
6
An empirical investigation of the "dynamic McFadden" model of purchase timing and brand choice : implications for market structure
Chintagunta, Pradeep K.
- In:
Journal of business & economic statistics : JBES ; a …
16
(
1998
)
1
,
pp. 2-12
Persistent link: https://www.econbiz.de/10001231060
Saved in:
7
Empirical analysis of competitive product line pricing decisions : lead, follow, or move together?
Kadiyali, Vrinda
- In:
The journal of business : B
69
(
1996
)
4
,
pp. 459-487
Persistent link: https://www.econbiz.de/10001207974
Saved in:
8
Pricing strategies in a dynamic duopoly : a differential game model
Chintagunta, Pradeep K.
- In:
Management science : journal of the Institute for …
42
(
1996
)
11
,
pp. 1501-1514
Persistent link: https://www.econbiz.de/10001211728
Saved in:
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