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~language:"eng"
~language:"mkd"
~language:"nor"
~language:"ron"
~language:"und"
~person:"Loureiro, Sandra Maria Correia"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Kapitaleinkommen"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliography included"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Übersichtsarbeit"
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Consumer behaviour
Kapitaleinkommen
Konsumentenverhalten
118
Beziehungsmarketing
40
Brand management
40
Markenführung
40
Relationship marketing
40
Marketing management
35
Marketingmanagement
35
Brand image
30
Markenimage
30
Theorie
27
Theory
27
Marketing
26
Marketing theory
24
Marketingtheorie
24
Social Web
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Social web
22
Customer satisfaction
18
Kundenzufriedenheit
18
Emotion
16
Internet marketing
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Online-Marketing
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Virales Marketing
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Lieferantenmanagement
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Russell W. Belk
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Bibliography included
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Übersichtsarbeit
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73
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49
Sammlung
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Sammelwerk
41
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3
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2
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Loureiro, Sandra Maria Correia
Sheth, Jagdish N.
Gupta, Rangan
120
Han, Heesup
113
Mattila, Anna S.
95
Zaremba, Adam
94
Belk, Russell W.
85
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
69
McMillan, David G.
67
Grewal, Dhruv
64
Dwivedi, Yogesh Kumar
62
Nayga, Rodolfo M.
61
Jang, Soocheong
60
Narayan, Paresh Kumar
59
Wohar, Mark E.
58
Bagozzi, Richard P.
57
Septianto, Felix
56
Paul, Justin
54
Laroche, Michel
52
Pelsmacker, Patrick de
51
Ko, Eunju
50
Hollebeek, Linda D.
47
Faff, Robert W.
46
Bouri, Elie
45
Kim, Jungkeun
44
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Foxall, Gordon R.
42
Rajagopal
42
Bali, Turan G.
41
Cakici, Nusret
41
Thaichon, Park
41
Bang, Nguyen
40
Ma, Feng
40
Tiwari, Aviral Kumar
40
Das, Gopal
39
Ko, Yong Jae
39
Zhang, Lu
39
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Legends in consumer behavior
32
Journal of retailing and consumer services
8
Legends in marketing
8
Journal of promotion management : innovations in planning and applied research
7
International journal of hospitality management
4
Journal of business research : JBR
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : JPM
3
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
Psychology & marketing
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
EuroMed journal of business
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of macromarketing
1
Journal of marketing
1
Journal of marketing theory and practice : JMTP
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
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ECONIS (ZBW)
118
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1
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
3
Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
Saved in:
4
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
5
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
6
The growing importance of customer-centric support services for improving customer experience
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303770
Saved in:
7
How can brands encourage consumers to donate data to a data-driven social partnership? : an examination of hedonic vs. functional categories
Loureiro, Sandra Maria Correia
;
Friedmann, Enav
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303784
Saved in:
8
How to earn a premium price : the effect of green marketing and brand coolness
Guerreiro, João Pedro Silva Martins
;
Loureiro, Sandra …
- In:
Journal of communication management
27
(
2023
)
1
,
pp. 35-63
Persistent link: https://www.econbiz.de/10014288368
Saved in:
9
Human-robot interactions in the restaurant setting : the role of social cognition, psychological ownership and anthropomorphism
Ruiz-Equihua, Daniel
;
Romero, Jaime
;
Loureiro, Sandra …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 1966-1985
Persistent link: https://www.econbiz.de/10014280919
Saved in:
10
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
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