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~language:"eng"
~language:"mkd"
~language:"nor"
~language:"ron"
~language:"und"
~person:"Loureiro, Sandra Maria Correia"
~subject:"Consumer behaviour"
~subject:"Dienstleistungsqualität"
~subject:"Germany"
~subject:"Kapitaleinkommen"
~subject:"Wirkungsanalyse"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliography included"
~type_genre:"Book section"
~type_genre:"Collection of articles of several authors"
~type_genre:"Übersichtsarbeit"
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Consumer behaviour
Dienstleistungsqualität
Germany
Kapitaleinkommen
Wirkungsanalyse
Konsumentenverhalten
64
Brand management
37
Markenführung
37
Brand image
29
Markenimage
29
Beziehungsmarketing
28
Relationship marketing
28
Social Web
21
Social web
21
Customer satisfaction
17
Kundenzufriedenheit
17
Emotion
15
Brand
14
Internet marketing
14
Online-Marketing
14
Markenartikel
13
Viral marketing
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Virales Marketing
13
Virtual reality
11
Virtuelle Realität
11
Einzelhandel
9
Retail trade
9
Tourism
9
Tourismus
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Customer engagement
7
Customer integration
7
Fashion
7
Holiday behaviour
7
Kundenintegration
7
Luxury goods
7
Luxusgüter
7
Marketing management
7
Marketingmanagement
7
Mode
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Service quality
7
Urlaubsverhalten
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65
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1
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Aufsatz im Buch
Bibliography included
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Collection of articles of several authors
Übersichtsarbeit
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62
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1
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English
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Loureiro, Sandra Maria Correia
Gupta, Rangan
159
Wagner, Joachim
142
Han, Heesup
127
Mattila, Anna S.
111
Zaremba, Adam
101
Belk, Russell W.
85
Fritsch, Michael
85
Lusk, Jayson L.
76
Wohar, Mark E.
76
Zimmermann, Klaus F.
76
Narayan, Paresh Kumar
75
Phau, Ian
75
Börsch-Supan, Axel
74
Grewal, Dhruv
71
McMillan, David G.
71
Dwivedi, Yogesh Kumar
70
Khare, Arpita
70
Jang, Soocheong
67
Nayga, Rodolfo M.
66
Schnabel, Claus
66
Pierdzioch, Christian
62
Paul, Justin
58
Bagozzi, Richard P.
57
Bellmann, Lutz
57
Laroche, Michel
56
Septianto, Felix
56
Caliendo, Marco
55
Sharma, Piyush
55
Ko, Eunju
54
Sheth, Jagdish N.
54
Tiwari, Aviral Kumar
53
Caporale, Guglielmo Maria
52
Apergēs, Nikolaos
51
Faff, Robert W.
51
Pelsmacker, Patrick de
51
Walsh, Gianfranco
51
Addison, John T.
50
Gil-Alaña, Luis A.
50
Bouri, Elie
49
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Journal of retailing and consumer services
8
Journal of promotion management : innovations in planning and applied research
7
International journal of hospitality management
4
Journal of promotion management : JPM
3
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of business research : JBR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Psychology & marketing
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Challenges and trends in modern banking
1
Cogent business & management
1
E-business : state of the art of ICT based challenges and solutions
1
EuroMed journal of business
1
Handbook of research on applied data science and artificial intelligence in business and industry ; Volume 1
1
Handbook of research on consumerism in business and marketing : concepts and practices
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal for international business and entrepreneurship development
1
Journal of communication management
1
Journal of hospitality marketing & management
1
Journal of marketing
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing
1
Qualitative market research : an international journal
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
The service industries journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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ECONIS (ZBW)
66
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1
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
3
Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
Saved in:
4
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
5
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
6
How can brands encourage consumers to donate data to a data-driven social partnership? : an examination of hedonic vs. functional categories
Loureiro, Sandra Maria Correia
;
Friedmann, Enav
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303784
Saved in:
7
How to earn a premium price : the effect of green marketing and brand coolness
Guerreiro, João Pedro Silva Martins
;
Loureiro, Sandra …
- In:
Journal of communication management
27
(
2023
)
1
,
pp. 35-63
Persistent link: https://www.econbiz.de/10014288368
Saved in:
8
Human-robot interactions in the restaurant setting : the role of social cognition, psychological ownership and anthropomorphism
Ruiz-Equihua, Daniel
;
Romero, Jaime
;
Loureiro, Sandra …
- In:
International journal of contemporary hospitality management
35
(
2023
)
6
,
pp. 1966-1985
Persistent link: https://www.econbiz.de/10014280919
Saved in:
9
I am feeling so good! : motivations for interacting in online brand communities
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 61-77
Persistent link: https://www.econbiz.de/10013536280
Saved in:
10
Internet of things and consumer engagement on retail : state-of-the-art and future directions
Ajayi, Samson
;
Loureiro, Sandra Maria Correia
;
Langaro, …
- In:
EuroMed journal of business
18
(
2023
)
3
,
pp. 397-423
Persistent link: https://www.econbiz.de/10014380923
Saved in:
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