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~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"McLean, Graeme J."
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Consumer behaviour"
~subject:"Einzelhandel"
~subject:"Indien"
~subject:"Systematic literature review"
~type_genre:"Article in journal"
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Consumer behaviour
Einzelhandel
Indien
Systematic literature review
Konsumentenverhalten
110
Relationship marketing
51
Beziehungsmarketing
50
Brand management
33
Markenführung
33
Dienstleistungsqualität
30
Service quality
30
Customer satisfaction
29
Kundenzufriedenheit
29
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26
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Beatty, Sharon E.
McLean, Graeme J.
Paul, Justin
Roy, Sanjit
Han, Heesup
113
Mattila, Anna S.
95
Ghosh, Saibal
89
Khare, Arpita
85
Kamaiah, Bandi
80
Grewal, Dhruv
78
Lusk, Jayson L.
74
Dwivedi, Yogesh Kumar
73
Phau, Ian
71
Loureiro, Sandra Maria Correia
62
Reddy, Y. V.
61
Nayga, Rodolfo M.
59
Kumar, Satish
58
Kumar, Vikas
58
Jang, Soocheong
57
Belk, Russell W.
56
Septianto, Felix
56
Tiwari, Aviral Kumar
55
Jain, Pramod Kumar
53
Ko, Eunju
50
Rangarajan, Chakravarthi
50
Sen, Kunal
50
Chawla, Deepak
49
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49
Vrontis, Demetris
49
Laroche, Michel
48
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46
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Joshi, Himanshu
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Kim, Jungkeun
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Pelsmacker, Patrick de
45
Rahman, Zillur
45
Sharma, Piyush
45
Thaichon, Park
45
Singh, Tarlok
44
Hollebeek, Linda D.
43
Mohan, Rakesh
43
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42
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Journal of business research : JBR
32
Journal of retailing and consumer services
16
Technological forecasting & social change : an international journal
6
Journal of marketing theory and practice
5
Journal of strategic marketing
5
Psychology & marketing
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European management journal
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International journal of consumer studies
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Business strategy and the environment
3
International journal of market research
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European journal of marketing
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International business review : the official journal of the European International Business Academy
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International journal of Indian culture and business management
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing theory and practice : JMTP
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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The journal of consumer marketing
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The journal of services marketing
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Asia Pacific business review
1
Asian journal of business ethics : AJBE
1
British journal of management
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Electronic commerce research
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European journal of marketing : EJM
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European management review : EMR
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Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
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International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
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International marketing review
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Journal of East-West business
1
Journal of consumer behaviour
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of marketing
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Journal of marketing communications
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Journal of marketing management : MM
1
Journal of promotion management : JPM
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Journal of service research : JSR
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ECONIS (ZBW)
134
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1
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134
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1
Encouraging prolonged consumption through habit-boosting efforts : conceptualization and research agenda
Taylor, Jennifer Fries
;
Beatty, Sharon E.
;
Roberto, …
- In:
The journal of services marketing
38
(
2024
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10014473581
Saved in:
2
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
3
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
4
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
5
The adoption of mobile payment services by millennials : the roles of smartphone addiction and situational variables
Shaw, Bijeta
;
Roy, Sanjit
;
Kesharwani, Ankit
;
Van …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
12
,
pp. 2912-2931
Persistent link: https://www.econbiz.de/10014486540
Saved in:
6
Advancing basic psychological needs theory in marketing research
Gilal, Faheem Gul
;
Paul, Justin
;
Gilal, Rukhsana Gul
; …
- In:
International journal of market research
65
(
2023
)
6
,
pp. 745-777
Persistent link: https://www.econbiz.de/10014427160
Saved in:
7
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
8
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
9
Consumers' digital self-extension and pro-brand social media engagement : the role of culture
Rabbanee, Fazlul K.
;
Roy, Rajat
;
Roy, Sanjit
;
Sobh, Rana
- In:
European journal of marketing
57
(
2023
)
9
,
pp. 2199-2236
Persistent link: https://www.econbiz.de/10014448339
Saved in:
10
Consumers' relationship with mass prestige brands and happiness
Nobre, Helena
;
Kumar, Ajay
;
Kastanakis, Minas N.
;
Paul, …
- In:
European management review : EMR
20
(
2023
)
2
,
pp. 306-325
Persistent link: https://www.econbiz.de/10014325427
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