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~language:"eng"
~language:"spa"
~person:"Dwivedi, Yogesh Kumar"
~person:"Mattila, Anna S."
~person:"Wu, Luorong"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
182
Dienstleistungsqualität
54
Service quality
54
Beziehungsmarketing
52
Relationship marketing
52
Customer satisfaction
49
Kundenzufriedenheit
49
Internet marketing
37
Online-Marketing
36
Social Web
36
Social web
36
Innovation adoption
30
Innovationsakzeptanz
30
Beschwerdemanagement
25
Complaint management
25
Gastronomie
25
Restaurant industry
25
Artificial intelligence
23
Hotel industry
23
Hotellerie
23
Online retailing
23
Online-Handel
23
Experiment
22
USA
22
United States
22
Viral marketing
22
Virales Marketing
22
Corporate Social Responsibility
21
Corporate social responsibility
21
Emotion
20
Künstliche Intelligenz
20
Lieferkette
20
Supply chain
20
Advertising effects
18
Bibliometrics
18
Bibliometrie
18
Werbewirkung
18
Brand management
17
Markenführung
17
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Online availability
All
Undetermined
131
Free
5
Type of publication
All
Article
182
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
182
Language
All
English
Spanish
Author
All
Dwivedi, Yogesh Kumar
Mattila, Anna S.
Wu, Luorong
Han, Heesup
113
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Das, Gopal
39
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Vrontis, Demetris
37
Kim, Seongseop
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Wong, IpKin Anthony
35
Dens, Nathalie
34
Eisend, Martin
34
Moschis, George P.
34
Balaji, M. S.
33
Bruwer, Johan
33
Gierl, Heribert
33
Haws, Kelly L.
33
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Published in...
All
International journal of hospitality management
34
Journal of business research : JBR
19
Journal of retailing and consumer services
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
International journal of Indian culture and business management
7
International journal of contemporary hospitality management
7
The journal of services marketing
7
Journal of hospitality marketing & management
6
The marketing review
6
Cornell hospitality quarterly : CQ
5
European journal of marketing : EJM
5
Journal of service management
5
The Cornell hospitality quarterly
5
Information systems management
4
Journal of travel and tourism marketing
3
Technological forecasting & social change : an international journal
3
Electronic government : EG; an international journal
2
International journal of bank marketing
2
Journal of financial services marketing : JFSM
2
Journal of revenue and pricing management
2
Journal of service research
2
Journal of service research : JSR
2
Psychology & marketing
2
Services marketing quarterly
2
The journal of product & brand management
2
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
European journal of innovation management : EJIM
1
European journal of marketing
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of business information systems : IJBIS
1
International journal of retail & distribution management
1
International journal of revenue management : IJRM
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing theory and practice
1
Journal of retailing
1
Journal of strategic marketing
1
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Source
All
ECONIS (ZBW)
182
Showing
1
-
10
of
182
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articles prioritized
date (newest first)
date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
3
Leveraging online selling through social media influencers
Shuqair, Saleh
;
Filieri, Raffaele
;
Viglia, Giampaolo
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014536195
Saved in:
4
Reducing resistance to sponsorship disclosure : the role of experiential versus material posts
Shuqair, Saleh
;
Viglia, Giampaolo
;
Pinto, Diego Costa
; …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
4
,
pp. 959-973
Persistent link: https://www.econbiz.de/10014582416
Saved in:
5
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
6
When and why nostalgic ads work (and do not work) : a social influence perspective
Huang, Huiling
;
Yang, Bi
;
Liu, Qing
;
Wu, Luorong
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457826
Saved in:
7
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
8
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
9
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
10
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
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