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~language:"eng"
~person:"Aghdaie, Mohammad Hasan"
~person:"Akarte, Milind M."
~person:"Van den Poel, Dirk"
~subject:"Marktsegmentierung"
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Marktsegmentierung
Market segmentation
4
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4
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Beziehungsmarketing
2
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2
Marketingmanagement
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Aghdaie, Mohammad Hasan
Akarte, Milind M.
Van den Poel, Dirk
Arnold, Marlen
2
Chawla, Deepak
2
Dolnicar, Sara
2
Gold, Stefan
2
Goldsmith, Ronald E.
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Verhoef, Peter C.
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Weinstein, Art
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Abedin, Ehsan
1
Ackermann, Karl
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Agarwal, Vaibhav
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Akhondzadeh-Noughabi, Elham
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Al-Azri, Hamed
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Al-Muharrami, Saeed
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Albadvi, Amir
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Alexandris, K.
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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Benchmarking : an international journal ; BIJ
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International journal of business innovation and research
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ECONIS (ZBW)
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1
Segmentation based product design using preferred features
Gangurde, Sanjaykumar R.
;
Akarte, Milind M.
- In:
Benchmarking : an international journal ; BIJ
22
(
2015
)
6
,
pp. 1096-1114
Persistent link: https://www.econbiz.de/10011406580
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2
Customer-oriented benefit segmentation : an integrated approach
Aghdaie, Mohammad Hasan
;
Tafreshi, Parham Fami
; …
- In:
International journal of business innovation and research
8
(
2014
)
2
,
pp. 168-189
Persistent link: https://www.econbiz.de/10010400546
Saved in:
3
Predicting web site audience demographics for web advertising targeting using multi-web site clickstream data
De Bock, Koen W.
;
Van den Poel, Dirk
-
2009
Persistent link: https://www.econbiz.de/10003936696
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4
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
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