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~language:"eng"
~person:"Alnaser, Ahmad Salih"
~person:"Alves, Helena"
~person:"Anabila, Peter"
~subject:"Bank"
~subject:"Brand preference"
~subject:"Service quality"
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Brand preference
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Alnaser, Ahmad Salih
Alves, Helena
Anabila, Peter
Prentice, Catherine
3
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2
Moongela, Hilma
2
Murugan, Rajeswari
2
Nazeri, Ali
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Marketing i menedžment innovacij : m&mi
1
The international journal of bank marketing : IJBM
1
The service industries journal
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ECONIS (ZBW)
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Do e-government services affect Jordanian customer loyalty?
Alnaser, Ahmad Salih
;
Theep, Khaled Alshake
; …
- In:
Marketing i menedžment innovacij : m&mi
(
2022
)
2
,
pp. 17-30
Persistent link: https://www.econbiz.de/10013277425
Saved in:
2
Mediation role of brand preference on bank advertising and customer loyalty : a developing country perspective
Amoako, George Kofi
;
Anabila, Peter
;
Effah, Ebenezer Asare
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 983-996
Persistent link: https://www.econbiz.de/10011788289
Saved in:
3
Impact of tacit knowledge on customer loyalty
Pereira, Carla Alexandra Barbosa
;
Alves, Helena
; …
- In:
The service industries journal
36
(
2016
)
15/16
,
pp. 827-845
Persistent link: https://www.econbiz.de/10011672531
Saved in:
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