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~language:"eng"
~person:"Balachander, S."
~person:"Bart, Yakov"
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Balachander, S.
Bart, Yakov
Kannan, P. K.
63
Wright, Gordon P.
5
Gu, Xian
4
Li, Hongshuang
4
Nam, Hyoryung
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Verhoef, Peter C.
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Bardhan, Indranil R.
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Boyd, D. Eric
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Demirkan, Haluk
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Janakiraman, Ramkumar
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Ratchford, Brian Thomas
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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Opportunities and challenges of using biometrics for business : developing a research agenda
De Keyser, Arne
;
Bart, Yakov
;
Gu, Xian
;
Liu, Qing
; …
- In:
Journal of business research : JBR
136
(
2021
),
pp. 52-62
Persistent link: https://www.econbiz.de/10012663279
Saved in:
2
Consumer connectivity in a complex, technology-enabled, and mobile-oriented world with smart products
Verhoef, Peter C.
;
Stephen, Andrew T.
;
Kannan, P. K.
; …
- In:
Journal of interactive marketing : a quarterly …
40
(
2017
),
pp. 1-8
Persistent link: https://www.econbiz.de/10011777290
Saved in:
3
Cross-category effects of aisle and display placements : a spatial modeling approach and insights
Bezawada, Ram
;
Balachander, S.
;
Kannan, P. K.
;
Shankar, …
- In:
Journal of marketing
73
(
2009
)
3
,
pp. 99-117
Persistent link: https://www.econbiz.de/10003838594
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