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~language:"eng"
~person:"Bhat, Suhail Ahmad"
~person:"Costa, Francisco José"
~subject:"Beziehungsmarketing"
~subject:"Messung"
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Beziehungsmarketing
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Bank
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Dienstleistungsqualität
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Bhat, Suhail Ahmad
Costa, Francisco José
Pérez, Andrea
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Amin, Muslim
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The international journal of bank marketing : IJBM
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ECONIS (ZBW)
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Customer relationship management : an approach to competitive advantage in the banking sector by exploring the mediational role of loyalty
Bhat, Suhail Ahmad
;
Darzi, Mushtag Ahmad
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
3
,
pp. 388-410
Persistent link: https://www.econbiz.de/10011593782
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2
Conceptualization and measurement of customer perceived value in banks : a Brazilian contribution
Parente, Eduardo Soares
;
Costa, Francisco José
; …
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
4
,
pp. 494-509
Persistent link: https://www.econbiz.de/10011384260
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