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~language:"eng"
~person:"Buil, Isabel"
~person:"De Chernatony, Leslie"
~person:"Huarng, Kun-Huang"
~person:"Melewar, T. C."
~person:"Yeung, Andy C. L."
~source:"econis"
~subject:"Brand management"
~subject:"Industrie"
~subject:"Kausalanalyse"
~subject:"Lieferantenmanagement"
~subject:"Markenführung"
~subject:"Marketing management"
~subject:"Scheduling"
~type_genre:"Article in journal"
~type_genre:"Sammelwerk"
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Buil, Isabel
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Huarng, Kun-Huang
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Gupta, Rangan
63
Cheng, T. C. E.
62
Vrontis, Demetris
53
Svensson, Göran
52
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Pradhan, Rudra Prakash
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Chang, Tsangyao
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Shahbaz, Muhammad
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Kumar, Vikas
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Thurasamy Ramayah
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ECONIS (ZBW)
Showing
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111
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1
The impact of intelligent manufacturing on labor productivity : an empirical analysis of Chinese listed manufacturing companies
Zhu, Minghao
;
Liang, Chen
;
Yeung, Andy C. L.
;
Zhou, Honggeng
- In:
International journal of production economics
267
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014460512
Saved in:
2
The effect of customer and supplier concentrations on firm resilience during the COVID-19 pandemic : resource dependence and power balancing
Jiang, Shenyang
;
Yeung, Andy C. L.
;
Han, Zhaojun
;
Huo, …
- In:
Journal of operations management
69
(
2023
)
3
,
pp. 497-518
Persistent link: https://www.econbiz.de/10014293356
Saved in:
3
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
4
The impact of industry 4.0 on supply chain capability and supply chain resilience : a dynamic resource-based view
Huang, Kerry
;
Wang, Kedi
;
Lee, Peter K. C.
;
Yeung, Andy …
- In:
International journal of production economics
262
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10014329773
Saved in:
5
Experiencing the sense of the brand : the mining, processing and application of brand data through sensory brand experiences
Zha, Dongmei
;
Foroudi, Pantea
;
Melewar, T. C.
;
Jin, Zhongqi
- In:
Qualitative market research : an international journal
25
(
2022
)
2
,
pp. 205-232
Persistent link: https://www.econbiz.de/10013380424
Saved in:
6
Impact of the strength of religious beliefs on brand love in the Islamic market
Yousef, Waleed
;
Foroudi, Pantea
;
Hussain, Shahzeb
; …
- In:
Corporate reputation review
25
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012819715
Saved in:
7
Making sense of sensory brand experience : constructing an integrative framework for future research
Zha, Dongmei
;
Foroudi, Pantea
;
Jin, Zhongqi
;
Melewar, T. C.
- In:
International journal of management reviews
24
(
2022
)
1
,
pp. 130-167
Persistent link: https://www.econbiz.de/10012795396
Saved in:
8
Causal complexity analysis of the Global Innovation Index
Yu, Tiffany Hui-Kuang
;
Huarng, Kun-Huang
;
Huang, Duen-Huang
- In:
Journal of business research : JBR
137
(
2021
),
pp. 39-45
Persistent link: https://www.econbiz.de/10012665692
Saved in:
9
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
10
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
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