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~language:"eng"
~person:"Bulla, Ingo"
~subject:"E-Mail"
~subject:"Vertriebsweg"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Ratgeber"
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E-Mail
Vertriebsweg
Catalogues
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Einzelhandel
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Hidden Markov model
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Bulla, Ingo
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Catalogue as a tool for reinforcing habits : empirical evidence from a multichannel retailer
Mark, Tanya
;
Bulla, Jan
;
Niraj, Rakesh
;
Bulla, Ingo
; …
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
4
,
pp. 528-541
Persistent link: https://www.econbiz.de/10012152461
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