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~language:"eng"
~person:"Dolan, Rebecca"
~subject:"Konsumentenverhalten"
~subject:"Share Economy"
~subject:"United States"
~type_genre:"Aufsatz im Buch"
~type_genre:"Case study"
~type_genre:"Conference proceedings"
~type_genre:"Konferenzbeitrag"
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Konsumentenverhalten
Share Economy
United States
Consumer behaviour
3
Access economy
1
Airbnb
1
Beziehungsmarketing
1
Brand loyalty
1
Collaborative consumption
1
Consumer
1
Customer integration
1
Internet marketing
1
Kundenintegration
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New product development
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Online-Marketing
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Peer-to-peer economy
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Produktentwicklung
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Prosumer
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Provider
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Rationality
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Rationalität
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Relationship marketing
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Self-determination theory
1
Sharing economy
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Dolan, Rebecca
Greenstein, Shane M.
9
Malthouse, Edward C.
6
Crew, Michael A.
4
Goldfarb, Avi
4
Grabner-Kräuter, Sonja
4
Ho, Ree Chan
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Indrawati
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Martínez-López, Francisco J.
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Smit, Edith G.
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Akgül, Yakup
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Albinsson, Pia A.
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Alleman, James H.
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Conduit, Jodie
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Forman, Christopher
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Lucyshyn, William
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Madlberger, Maria
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Mohd Suki, Norazah
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Netter, Sarah
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Penz, Elfriede
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Phan, Dien D.
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Ruiz Mafe, Carla
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Amoroso, Donald L.
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Atchariyachanvanich, Kanokwan
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Beck, Roman
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Contemporary issues in social media marketing
1
Customer engagement : contemporary issues and challenges
1
Journal of service theory and practice
1
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ECONIS (ZBW)
3
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1
Social media engagement : a construct of positively and negatively valenced engagement behaviours
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Customer engagement : contemporary issues and challenges
,
(pp. 102-123)
.
2016
Persistent link: https://www.econbiz.de/10011430600
Saved in:
2
Creating, contributing and consuming behaviour : how rational and affective appeals in social media facilitate engagement
Dolan, Rebecca
;
Conduit, Jodie
;
Fahy, John
- In:
Contemporary issues in social media marketing
,
(pp. 102-116)
.
2018
Persistent link: https://www.econbiz.de/10011715076
Saved in:
3
Why do consumers become providers? : self-determination in the sharing economy
Lang, Bodo
;
Kemper, Joya
;
Dolan, Rebecca
;
Northey, Gavin
- In:
Journal of service theory and practice
32
(
2022
)
2
,
pp. 132-155
Persistent link: https://www.econbiz.de/10013190860
Saved in:
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