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~language:"eng"
~person:"Spann, Martin"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Search: subject_exact:"Regionale Preispolitik"
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Consumer behaviour
Preisdifferenzierung
4
Price discrimination
4
Konsumentenverhalten
3
Preismanagement
3
Pricing strategy
3
Experiment
2
Brand
1
Competitive strategies
1
Customer integration
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Dauerhafte Konsumgüter
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Durable goods
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Market segmentation
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Marktsegmentierung
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Name Your Own Price
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New product development
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Online retailing
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Online-Handel
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Pay What You Want
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Preiswettbewerb
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Price competition
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Product life cycle
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Revenue management
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Article in journal
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Spann, Martin
Esteves, Rosa-Branca
7
Matsushima, Noriaki
6
Choe, Chongwoo
5
Adachi, Takanori
4
Chen, Ying-Ju
4
Chen, Yongmin
4
De Nijs, Romain
4
Armstrong, Mark
3
Bar-Gill, Oren
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Colombo, Stefano
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Deck, Cary A.
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Drayer, Joris
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Heidhues, Paul
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Kim, Sang-Hyun
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Kőszegi, Botond
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Laussel, Didier
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Lee, Jihong
3
Peitz, Martin
3
Resende, Joana
3
Robbert, Thomas
3
Roth, Stefan
3
Zhou, Bo
3
Aspara, Jaakko
2
Bambauer-Sachse, Silke
2
Baye, Irina
2
Belobaba, Peter P.
2
Bonatti, Alessandro
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Carbajal, Juan Carlos
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Carlson, Jeffrey R.
2
Carroni, Elias
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Chan, Tat
2
Chen, Xi
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Chung, Hoe Sang
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Correa, José
2
Cosguner, Koray
2
Courty, Pascal
2
Desai, Preyas S.
2
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Management information systems : mis quarterly
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
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Skimming or penetration? : strategic dynamic pricing for new products
Spann, Martin
;
Fischer, Marc
;
Tellis, Gerard J.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
2
,
pp. 235-249
Persistent link: https://www.econbiz.de/10010515896
Saved in:
2
Pay what you want as a marketing strategy in monopolistic and competitive markets
Schmidt, Klaus M.
;
Spann, Martin
;
Zeithammer, Robert
- In:
Management science : journal of the Institute for …
61
(
2015
)
6
,
pp. 1217-1236
Persistent link: https://www.econbiz.de/10011293398
Saved in:
3
Price discrimination in E-commerce? : an examination of dynamic pricing in name-your-own price markets
Hinz, Oliver
;
Hann, Il-Horn
;
Spann, Martin
- In:
Management information systems : mis quarterly
35
(
2011
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10008905437
Saved in:
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