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~language:"eng"
~subject:"Austria"
~subject:"Herkunftsbezeichnung"
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Corporate Social Responsibility
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The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
2
Linking cause assessment, corporate philanthropy, and corporate reputation
Szőcs, Ilona
;
Schlegelmilch, Bodo B.
;
Rusch, Thomas
; …
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
3
,
pp. 376-396
Persistent link: https://www.econbiz.de/10011489081
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