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~language:"eng"
~subject:"Consumer behaviour"
~subject:"Experiment"
~subject:"Moving Image"
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Consumer behaviour
Experiment
Moving Image
Konsumentenverhalten
101
Eye-tracking
94
eye-tracking
80
Perception
35
Wahrnehmung
35
Advertising effects
34
Werbewirkung
34
Advertising
23
Internet marketing
21
Online-Marketing
21
Werbung
21
Decision
17
Entscheidung
17
Visual attention
17
Brand management
15
Markenführung
15
Attention
14
Game theory
13
Spieltheorie
13
Kognition
12
Social Web
12
Social web
12
Cognition
11
Neuromarketing
10
Viral marketing
10
Virales Marketing
10
visual attention
10
Brand
9
Markenartikel
9
Willingness to pay
9
Zahlungsbereitschaftsanalyse
9
Online retailing
8
Online-Handel
8
Brand image
7
Markenimage
7
Visual perception
7
Visuelle Wahrnehmung
7
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6
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20
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114
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8
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Bigné Alcañiz, J. Enrique
6
Polonio, Luca
6
Behe, Bridget K.
4
Coricelli, Giorgio
4
Di Guida, Sibilla
4
Hausfeld, Jan
4
Ruiz Mafe, Carla
4
Bae, Mikyeung
3
Balcombe, Kelvin G.
3
Fischbacher, Urs
3
Fraser, Iain M.
3
Huddleston, Patricia T.
3
McSorley, Eugene
3
Oppewal, Harmen
3
Palma, Marco A.
3
Alós-Ferrer, Carlos
2
Badenes-Rocha, Alberto
2
Bellman, Steven
2
Bogomolova, Svetlana
2
Chen, Sixing
2
Funaki, Yukihiko
2
Jardim, William Carvalho
2
Krucien, Nicolas
2
Ladeira, Wagner Junior
2
Li, Shu
2
Minahan, Stella
2
Nayga, Rodolfo M.
2
Renerte, Baiba
2
Ritschel, Alexander
2
Ryan, Mandy
2
Santini, Fernando de Oliveira
2
Schulte-Mecklenbeck, Michael
2
Simonetti, Aline
2
Smith, Viktor
2
Williams, Louis
2
Yang, Shuai
2
Agrawal, Suchi
1
Ahlbom, Carl-Philip
1
Ahn, Jae-Hyeon
1
Ailawadi, Kusum L.
1
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Journal of business research : JBR
12
Journal of economic behavior & organization : JEBO
5
Games and economic behavior
4
International journal of advertising : the review of marketing communications
4
Journal of behavioral decision making
4
Journal of retailing and consumer services
4
Electronic commerce research
3
Psychology & marketing
3
Applied economics letters
2
Asia Pacific journal of marketing and logistics
2
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
European journal of marketing
2
European journal of marketing : EJM
2
Experimental economics : a journal of the Economic Science Association
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of wine business research
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of promotion management : innovations in planning and applied research
2
Journal of retailing
2
Journal of the Economic Science Association : a companion journal to Experimental economics
2
The journal of brand management : an international journal
2
Tourism management : research, policies, practice
2
Behavioral research in accounting
1
Discussion paper / Tinbergen Institute
1
Discussion papers of the Max Planck Institute for Research on Collective Goods
1
ECARES working paper
1
Electronic commerce research and applications
1
Eurasian business review
1
European research on management and business economics
1
Financial innovation : FIN
1
Hamburg contemporary economic discussions
1
Health economics
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information technology & tourism
1
Information technology and management
1
International journal of business excellence : IJBEX
1
International journal of contemporary hospitality management
1
International journal of entrepreneurial behavior & research
1
International journal of information technology and management : IJITM
1
International journal of management and economics
1
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81
Attention-grabbing power of branded vs. unbranded packaging
Bae, Mikyeung
- In:
Journal of promotion management : innovations in …
25
(
2019
)
7
,
pp. 1059-1086
Persistent link: https://www.econbiz.de/10012179091
Saved in:
82
Using
eye-tracking
to understand the impact of multitasking on memory for banner ads : the role of attention to the ad
Guitart, Ivan A.
;
Hervet, Guillaume
;
Hildebrand, Diogo
- In:
International journal of advertising : the review of …
38
(
2019
)
1
,
pp. 154-170
Persistent link: https://www.econbiz.de/10012200214
Saved in:
83
Does exposure to alternative decision rules change gaze patterns and behavioral strategies in games?
Zonca, Joshua
;
Coricelli, Giorgio
;
Polonio, Luca
- In:
Journal of the Economic Science Association : a …
5
(
2019
)
1
,
pp. 14-25
Persistent link: https://www.econbiz.de/10012163276
Saved in:
84
When the eyes say buy : visual fixations during hypothetical consumer choice improve prediction of actual purchases
Imai, Taisuke
;
Kang, Min Jeong
;
Camerer, Colin
- In:
Journal of the Economic Science Association : a …
5
(
2019
)
1
,
pp. 112-122
Persistent link: https://www.econbiz.de/10012163384
Saved in:
85
Strategic sophistication and attention in games : an
eyetracking
study
Polonio, Luca
;
Di Guida, Sibilla
;
Coricelli, Giorgio
-
2014
Persistent link: https://www.econbiz.de/10010376960
Saved in:
86
Using
eye-tracking
to model attribute non-attendance in choice experiments
Chavez, Daniel
;
Palma, Marco A.
;
Collart, Alba
- In:
Applied economics letters
25
(
2018
)
19
,
pp. 1355-1359
Persistent link: https://www.econbiz.de/10012137357
Saved in:
87
Attention adjustment, renewal, and equilibrium seeking in online search : an
eye-tracking
approach
Ahn, Jae-Hyeon
;
Bae, Yoon-Soo
;
Ju, Jaehyeon
;
Oh, Wonseok
- In:
Journal of management information systems : JMIS
35
(
2018
)
4
,
pp. 1218-1250
Persistent link: https://www.econbiz.de/10011975718
Saved in:
88
Luxury brands do not glitter equally for everyone
Aliyev, Farhad
;
Ürkmez, Taylan
;
Wagner, Ralf
- In:
The journal of brand management : an international journal
25
(
2018
)
4
,
pp. 337-350
Persistent link: https://www.econbiz.de/10011885032
Saved in:
89
Are pilots prepared for a cyber-attack? : a human factors approach to the experimental evaluation of pilots' behavior
Gontar, Patrick
;
Homans, Hendrik
;
Rostalski, Michelle
; …
- In:
Journal of air transport management
69
(
2018
),
pp. 26-37
Persistent link: https://www.econbiz.de/10011865560
Saved in:
90
Research on book shopping website interface based on the eye tracker
Li, Hongxia
;
Che, Dandan
;
Yuan, Xiaofang
;
Li, Yan
- In:
International journal of information technology and …
17
(
2018
)
3
,
pp. 197-216
Persistent link: https://www.econbiz.de/10011896623
Saved in:
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