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~language:"eng"
~subject:"Dienstleistungsqualität"
~type_genre:"Aufsatz im Buch"
~type_genre:"Book section"
~type_genre:"Reprint"
~type_genre:"Working Paper"
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Search: subject_exact:"Brand equity"
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Dienstleistungsqualität
Brand equity
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41
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23
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brand equity
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Effah, Ebenezer Asare
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Start-up enterprises and contemporary innovation strategies in the global marketplace
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The Routledge companion to business in Africa
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Transcultural marketing for incremental and radical innovation
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Impact of corporate social responsibility on service performance in mediating effect of brand equity with reference to banks in India
Kumar, T. Praveen
- In:
Start-up enterprises and contemporary innovation …
,
(pp. 88-99)
.
2018
Persistent link: https://www.econbiz.de/10011764696
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2
Consumer-based brand equity as competitive differentiator in an emerging African economy
Owusu-Frimpong, Nana
;
Effah, Ebenezer Asare
; …
- In:
The Routledge companion to business in Africa
,
(pp. 421-438)
.
2015
Persistent link: https://www.econbiz.de/10010393349
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3
Factors affecting electronic service brand equity
Yıldız, Salih
;
Kurtuldu, Hüseyin Sabri
- In:
Transcultural marketing for incremental and radical …
,
(pp. 434-492)
.
2014
Persistent link: https://www.econbiz.de/10010211687
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