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Internet marketing
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ECONIS (ZBW)
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1
An analysis of the effects of customer satisfaction and engagement on social media on repurchase intention in the hospitality industry
Majeed, Mohammed
;
Asare, Charles
;
Fatawu, Alhassan
; …
- In:
Cogent Business & Management
9
(
2022
)
1
,
pp. 1-19
the few to combine the
COBRA
model and Social Exchange Theory to assess the nexus between customers' engagement in an …
Persistent link: https://www.econbiz.de/10014505480
Saved in:
2
An analysis of the effects of customer satisfaction and engagement on social media on repurchase intention in the hospitality industry
Majeed, Mohammed
;
Asare, Charles
;
Fatawu, Alhassan
; …
- In:
Cogent business & management
9
(
2022
)
1
,
pp. 1-19
the few to combine the
COBRA
model and Social Exchange Theory to assess the nexus between customers' engagement in an …
Persistent link: https://www.econbiz.de/10014420386
Saved in:
3
Organization sustainability communication by fashion brands : a qualitative analysis of messaging and engagement on Facebook and Instagram
Pookulangara, Sanjukta
;
Shephard, Arlesa
;
Muralidharan, …
- In:
Journal of promotion management : innovations in …
30
(
2024
)
6
,
pp. 1029-1055
Persistent link: https://www.econbiz.de/10015049480
Saved in:
4
Conceptualising and measuring social media engagement : a systematic literature review
Trunfio, Mariapina
;
Rossi, Simona
- In:
Italian journal of marketing : ITJM
2021
(
2021
)
3
,
pp. 267-292
Persistent link: https://www.econbiz.de/10012662325
Saved in:
5
The value of social media advertising strategies on tourist behavior : a game-changer for small rural businesses
Jones, Nory B.
;
Miles, Patti
;
Beaulieu, Tanya
- In:
Journal of small business strategy
31
(
2021
)
4
,
pp. 64-75
Persistent link: https://www.econbiz.de/10013346746
Saved in:
6
Investigating the nexus between the types of advertising messages and customer engagement : do customer involvement and generations matter?
Msallati, Amani
- In:
Journal of innovations in digital marketing
2
(
2021
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014383254
Saved in:
7
The impact of the Consolidated Omnibus Reconciliation Act of 1985 on young adult health insurance coverage
Gamino, Aaron M.
- In:
Applied economics
54
(
2022
)
17
,
pp. 1945-1956
Persistent link: https://www.econbiz.de/10012875700
Saved in:
8
Cobra
's chairman on turning an Indian beer into a global brand
Bilimoria, Karan
- In:
Harvard business review : HBR
96
(
2018
)
6
,
pp. 32-35
Persistent link: https://www.econbiz.de/10011942118
Saved in:
9
Is There a Link Between Employer-Provided Health Insurance and Job Mobility? Evidence from Recent Micro Data
Chute, Benjamin W.
;
Wunnava, Phanindra V.
-
2015
interventions designed to mitigate it (
COBRA
and HIPAA) and signal a fundamental misunderstanding of its causes. Both policies made …
Persistent link: https://www.econbiz.de/10010531686
Saved in:
10
Is there a link between employer-provided health insurance and job mobility? : evidence from recent micro data
Chute, Benjamin W.
;
Wunnava, Phanindra V.
-
2015
interventions designed to mitigate it (
COBRA
and HIPAA) and signal a fundamental misunderstanding of its causes. Both policies made …
Persistent link: https://www.econbiz.de/10010510659
Saved in:
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