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~language:"fra"
~subject:"Beziehungsmarketing"
~subject:"Service quality"
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"A la découverte du client" : l'engagement marchand dans différents formats de la relation commerciale
Kessous, Emmanuel
;
Mallard, Alexandre
;
Mounier, Céline
- In:
Les "mondes" des services
,
(pp. 2067-2086)
.
2005
Persistent link: https://www.econbiz.de/10003307770
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