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~person:"Aaker, David A."
~subject:"Brand image"
~subject:"Corporate reputation"
~subject:"Marketingmanagement"
~type_genre:"Aufsatz in Zeitschrift"
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Aaker, David A.
Melewar, T. C.
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Aaker, David A.
;
Aaker, Jennifer L.
- In:
California management review
58
(
2015/2016
)
3
,
pp. 49-65
Persistent link: https://www.econbiz.de/10011488416
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