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~person:"Abdullahi, Shafiu Ibrahim"
~person:"Chock, T. Makana"
~person:"Freeman, Gordon L."
~subject:"Advertising effects"
~type_genre:"Aufsatz in Zeitschrift"
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Advertising effects
Advertising regulation
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Consumer behaviour
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deception in advertising
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Abdullahi, Shafiu Ibrahim
Chock, T. Makana
Freeman, Gordon L.
Avery, Rosemary J.
2
Eisenberg, Matthew
2
Moser, H. R.
2
Xie, Guang-Xin
2
Aghakhani, Hamed
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Al Kurdi, Barween
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Health marketing quarterly
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Journal of marketing communications
1
Middle East journal of management : MEJM
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ECONIS (ZBW)
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Consumer perceptions of online advertising of weight loss products : the role of social norms and perceived deception
Lim, Joon Soo
;
Chock, T. Makana
;
Golan, Guy J.
- In:
Journal of marketing communications
26
(
2020
)
2
,
pp. 145-165
Persistent link: https://www.econbiz.de/10012203402
Saved in:
2
An empirical analysis of consumers’ attitudes toward pharmacies’ advertising
Moser, H. R.
;
Freeman, Gordon L.
;
Loudon, David L.
; …
- In:
Health marketing quarterly
35
(
2018
)
2
,
pp. 100-119
Persistent link: https://www.econbiz.de/10011979328
Saved in:
3
Measuring consumer perception of ethical issues in advertising : evidence form Nigerian advertising audience
Abdullahi, Shafiu Ibrahim
- In:
Middle East journal of management : MEJM
5
(
2018
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10011958049
Saved in:
4
An empirical analysis of the public's attitudes toward advertising hospital services : a comparative cross-sectional study
Moser, H. R.
;
Freeman, Gordon L.
- In:
Health marketing quarterly
31
(
2014
)
1
,
pp. 13-30
Persistent link: https://www.econbiz.de/10010362783
Saved in:
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