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~person:"Abdullahi, Shafiu Ibrahim"
~person:"Chock, T. Makana"
~subject:"Advertising effects"
~subject:"advertising"
~type_genre:"Aufsatz in Zeitschrift"
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Abdullahi, Shafiu Ibrahim
Chock, T. Makana
Avery, Rosemary J.
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Journal of marketing communications
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Middle East journal of management : MEJM
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ECONIS (ZBW)
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Consumer perceptions of online advertising of weight loss products : the role of social norms and perceived deception
Lim, Joon Soo
;
Chock, T. Makana
;
Golan, Guy J.
- In:
Journal of marketing communications
26
(
2020
)
2
,
pp. 145-165
Persistent link: https://www.econbiz.de/10012203402
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2
Measuring consumer perception of ethical issues in advertising : evidence form Nigerian advertising audience
Abdullahi, Shafiu Ibrahim
- In:
Middle East journal of management : MEJM
5
(
2018
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10011958049
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