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~person:"Abhishek"
~person:"Artigues, Christian"
~person:"Gournas, Dionysios I."
~person:"Nguyen, Thanh"
~subject:"Marketing management"
~type_genre:"Article in journal"
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Adoption of sensor based communication for mobile marketing in India
Abhishek
;
Hemchand, Shravan
- In:
Journal of Indian business research
8
(
2016
)
1
,
pp. 65-76
Persistent link: https://www.econbiz.de/10011659848
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Marketing strategies in the wireless telecommunications market : a customers' perception
Chatzoglou, Prodromos D.
;
Gournas, Dionysios I.
- In:
International journal of decision sciences, risk and …
5
(
2013/14
)
4
,
pp. 398-420
Persistent link: https://www.econbiz.de/10011346983
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