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~person:"Abraham, Christopher"
~subject:"Advertising effects"
~subject:"Data protection"
~subject:"Facial recognition"
~subject:"IT crime"
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Abraham, Christopher
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Storytelling, the scale of persuasion and retention : a neuromarketing approach
Hamelin, Nicolas
;
Thaichon, Park
;
Abraham, Christopher
; …
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012268985
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