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~person:"Adibi, Sasan"
~person:"Baldus, Andrea"
~person:"Bellman, Steven"
~person:"Jiang, Zhenhui"
~source:"econis"
~type_genre:"Article in journal"
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Search: subject_exact:"Interactive media"
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Interactive media
7
Interaktive Medien
7
Consumer behaviour
3
Fernsehwerbung
3
Konsumentenverhalten
3
Television advertising
3
Advertising effects
2
E-commerce
2
Electronic Commerce
2
Internet marketing
2
Online-Marketing
2
Werbewirkung
2
Aesthetics
1
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Datensicherheit
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E-Learning
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E-learning
1
Firmenimage
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Internet
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Kanada
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Media usage
1
Mediennutzung
1
Multimedia
1
Online retailing
1
Online-Handel
1
OpenTV
1
Organisationsberatung
1
Organisatorischer Wandel
1
Organizational change
1
Organizational consultancy
1
Product design
1
Produktgestaltung
1
Relationship marketing
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Article in journal
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Adibi, Sasan
Baldus, Andrea
Bellman, Steven
Jiang, Zhenhui
Cauberghe, Verolien
4
Chiagouris, Larry
3
Pelsmacker, Patrick de
3
Clement, Michel
2
Coffey, Amy Jo
2
Kirk, Colleen P.
2
Lala, Vishal
2
Levy, Shalom
2
Noort, Guda van
2
Ozcan, Kerimcan
2
Ramaswamy, Venkatram
2
Sharma, Ravi S.
2
Varan, Duane
2
Voorveld, Hilde
2
Ahmed, Rizwan Raheem
1
Ahn, Taesoo
1
Al-Barakati, Abdullah
1
Albrecht, Carmen-Maria
1
Alvandi, Mohsen
1
Amirkhanpour, Monaliz
1
Antheunis, Marjolijn L.
1
Arghashi, Vahideh
1
Arora, Taanika
1
Arroyo-Cañada, Francisco-Javier
1
Asdemir, Kursad
1
Aslam, Faheem
1
Awan, Tahir Mumtaz
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Azar, Salim L.
1
Bandyopadhyay, Subhajyoti
1
Baresova, Petra
1
Baron, Shawn D.
1
Beatty, Susan F.
1
Becker, Jan U.
1
Benbasat, Izak
1
Berry, Leonard L.
1
Bharadwahj, Neeraj
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Journal of management information systems : JMIS
2
Journal of advertising research
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of marketing communications
1
Organisationsentwicklung : Zeitschrift für Unternehmensentwicklung und Change Management
1
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
1
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ECONIS (ZBW)
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1
Cultural differences affect interactive television advertising
Zorn, Steffen F.
;
Bellman, Steven
;
Robinson, Jennifer A.
; …
- In:
Journal of marketing communications
22
(
2016
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10011536031
Saved in:
2
The determinants and impacts of aesthetics in users' first interaction with websites
Jiang, Zhenhui
;
Wang, Weiquan
;
Tan, Bernard C. Y.
;
Yu, Jie
- In:
Journal of management information systems : JMIS
33
(
2016
)
1
,
pp. 229-259
Persistent link: https://www.econbiz.de/10011560750
Saved in:
3
Enticing and engaging consumers via online product presentations : the effects of restricted interaction design
Yi, Cheng
;
Jiang, Zhenhui
;
Benbasat, Izak
- In:
Journal of management information systems : JMIS
31
(
2014/15
)
4
,
pp. 213-242
Persistent link: https://www.econbiz.de/10011385741
Saved in:
4
Using interactive program-loyalty banners to reduce TV ad avoidance : is it possible to give viewers a reason to stay tuned during commercial breaks?
Dix, Stephen Richard
;
Bellman, Steven
;
Haddad, Hanadi
; …
- In:
Journal of advertising research
50
(
2010
)
2
,
pp. 154-161
Persistent link: https://www.econbiz.de/10003991902
Saved in:
5
A remote interactive non-repudiation multimedia-based m-learning system
Adibi, Sasan
- In:
Telematics and informatics : an interdisciplinary …
27
(
2010
)
4
,
pp. 377-393
Persistent link: https://www.econbiz.de/10003983319
Saved in:
6
Using the P3a to gauge automatic attention to interactive television advertising
Treleaven-Hassard, Shiree
;
Gold, Joshua
;
Bellman, Steven
; …
- In:
Journal of economic psychology : research in economic …
31
(
2010
)
5
,
pp. 777-784
Persistent link: https://www.econbiz.de/10009272606
Saved in:
7
Blended Change : neue Medien als Schlüssel für dialogorientiertes Veränderungsmanagement in harten Zeiten
Scholl, Hartmut
;
Baldus, Andrea
- In:
Organisationsentwicklung : Zeitschrift für …
28
(
2009
)
4
,
pp. 4-12
Persistent link: https://www.econbiz.de/10003891606
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