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~person:"Ahlert, Dieter"
~person:"Gierl, Heribert"
~person:"Han, Heesup"
~person:"Malhotra, Naresh K."
~type_genre:"Multi-volume publication"
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Wiley international encyclopedia of
marketing
Sheth, Jagdish N.
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10008773196
Saved in:
2
Legends in
marketing
: Naresh K. Malhotra
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009300114
Saved in:
3
Fundamentals of
marketing
research
Malhotra, Naresh K.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003445665
Saved in:
4
Marketing
Böcker, Franz
;
Thomas, Lutz
;
Helm, Roland
;
Gierl, Heribert
-
1981
Persistent link: https://www.econbiz.de/10000344793
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