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~person:"Ahn, Taesoo"
~subject:"Athletes"
~subject:"Sport organization"
~type:"article"
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Ahn, Taesoo
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Examining the impact of fantasy sport participation and fan identification on player performance and brand image perceptions
Larkin, Benjamin
;
Spalding, Ryan
;
Ahn, Taesoo
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 189-203
Persistent link: https://www.econbiz.de/10012815605
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